Overview
Join to apply for the Fashion Copywriter role at Krafti-Kit.
Contracted Hours: Office Based, 37.5 hours a week – Monday to Friday 9am to 5pm.
What is the role
The Fashion Copywriter provides an essential role in the day-to-day running of the website and marketing activities. Working between LongTallSally and PixieGirl they will execute tasks which provide the basis of an e-commerce website. They will work closely with the Trading Co-ordinators and marketing team to drive traffic and sales and to improve user experience through the platform. An interest in fashion marketing and a desire to work within the fashion industry is essential.
What you will do
Product Admin
* Responsible for efficiently loading products to the website and meeting product deadlines.
* Ensuring that all product information is up to date including price and technical details.
* Ensuring all products are attributed across the navigation categories and subcategories to optimise sales both for the website and the app.
* Keeping up to date with products and competitor activity to ensure trends and collections are current and performing to KPIs.
* Update and maintain the delivery list to ensure any changes to the delivery process are dealt with and priority product is always being worked on.
* Raise any web glitches and suggest changes to optimise sales and website performance.
Online Visual Merchandising
* Ensuring that all product categories are SEO/user friendly and that all URLs are correct.
* Apply mix and match, colours available and building outfits so products can be easily navigated between on the product pages of the site and maximise sales.
Optimisation
* Work closely with the SEO team to optimise content production to maximise SEO trends and topics.
* Optimise product content for the marketplaces ensuring that all specifications are met and loaded by deadline, improving ranking and therefore sales.
* Producing SEO friendly product and banner copy ensuring that it meets the brand's tone of voice.
What you will bring
* Highly motivated with a desire to be the best
* Excellent attention to detail
* Excellent writing skills with an aptitude for punctuation and grammar
* Quick learner
* Proven ability to work well within a team and independently
* Proven record of good attendance and flexibility
* Positive energy and enthusiasm to succeed
* Ability to adapt to frequent change and a high-pressure environment
* Outstanding loyalty and commitment to the business
* Good communication skills, friendly style
* A-Level or equivalent in English Language
* Basic knowledge of SEO would be beneficial but is not essential
* Understanding of usability and user experience online
* Basic IT skills required
The Company
Your Clothing is a retailer that provides value on the UK high street and online for curvy customers. Along with our big and tall menswear brand, BadRhino, our Long Tall Sally brand and our PixieGirl Petites, the business is growing to cater for non-standard sizes on the high street and online.
Our continued success comes from entrepreneurial thinking and listening to our customers to deliver fashion products at the right price. Our environment is fast paced, ever evolving and full of excitement. Yours Clothing aims to be the number one plus-size fashion retailer in the UK while developing our brands into new markets.
The Benefits
* 50% Discount on all of our brands
* Enhanced Holiday allowance
* Pension & Life assurance
* Bonus scheme
* Employee wellbeing and assistance programme
* Retail discounts
Employment details
* Seniority level: Entry level
* Employment type: Full-time
* Job function: Marketing, Public Relations, and Writing/Editing
* Industries: Online
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