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Digital marketing manager (crm & email marketing focus)

Cheltenham
i2i Recruitment Consultancy
Digital marketing manager
Posted: 29 March
Offer description

POSTED March 12, 2026

REF 14567

Location

Type

Permanent


What’s in it for you?

* Flexible working hours designed around school schedules
* Opportunity to take ownership of CRM marketing strategy
* Supportive and collaborative working environment
* Opportunity to shape and develop marketing automation capabilities
* Chance to work with data driven campaigns that directly impact business growth


Must have’s

* Proven experience in CRM marketing, email marketing, or marketing automation
* Strong experience managing CRM systems and large databases
* Confident creating targeted email campaigns and analysing campaign performance
* Strong understanding of audience segmentation and database management
* Excellent written communication skills for creating engaging campaign content
* Highly organised with strong attention to detail
* Comfortable managing multiple campaigns and working independently


Nice to have’s

* Experience working with recruitment CRM systems such as Bullhorn
* Experience using marketing automation platforms
* Understanding of database marketing within recruitment or service based businesses
* Experience integrating CRM systems with marketing tools


So, what will you be doing?

* Managing and developing the company CRM database to maximise engagement
* Planning and delivering targeted email marketing campaigns
* Building and managing automated email journeys and nurture campaigns
* Maintaining CRM data quality through segmentation and database management
* Analysing campaign performance including open rates and engagement metrics
* Producing reports and insights to improve campaign performance
* Working with internal teams to support marketing activity and lead generation
* Creating engaging newsletters, announcements, and campaign messaging
* Supporting digital marketing activity across LinkedIn and other channels
* Identifying opportunities to improve CRM utilisation and automation processes

Interested? Send your CV to i2i Recruitment today! Our mission of ‘Making Recruitment Personal’ also means making recruitment fair. As a result, we are committed to reviewing every application with a sense of diversity and inclusion. We strive to personally connect with each applicant, but due to the number of applications we receive, this is not always possible. We will still aim to update you on your application, regardless of if it’s successful.


For immediate consideration send your CV to Richard at i2i Recruitment today...

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