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Brand designer – freelance

Stoke-on-Trent
Freelance
Twine
Freelance designer
Posted: 3h ago
Offer description

This role offers an exciting opportunity to shape the visual identity of a consulting firm dedicated to empowering nonprofit arts organizations. The focus is on creating a modern, memorable brand that communicates trust, wisdom, and cultural authenticity. The ideal candidate will translate strategic vision into a cohesive brand system that resonates with executive directors, board members, funders, and arts leaders, ensuring the brand stands out in both corporate and creative environments.
Deliverables
* Primary logo design featuring a mammoth integrated with a thought or vision concept (e.g., thought bubble, brain, spark/lightbulb)
* Logo variations: horizontal, stacked, and icon-only formats
* Color and black & white versions of all logo assets
* Business card design and letterhead template
* Brand style guide detailing color palette, typography, and usage guidelines
* Social media profile images
* All final files in PNG, JPG, SVG, EPS/AI, and PDF formats
Requirements
* Proven experience in brand identity design, preferably for nonprofit or arts sector clients
* Strong portfolio demonstrating modern, clean, and professional logo and brand systems
* Ability to balance sophistication for boardroom audiences with creativity for arts sector appeal
* Expertise in integrating visual metaphors (e.g., mammoth + thought/vision) in a minimalist, scalable style
* Proficiency in Adobe Creative Suite and vector design tools
* Understanding of color theory and typography, with ability to work within specified palettes and font families (Montserrat, Source Sans Pro, Merriweather)
* Excellent communication skills and ability to interpret strategic briefs
* Availability to deliver initial concepts and revisions within a two-week timeline
* Attention to detail and commitment to delivering all required assets and formats
About Twine
Twine is a leading freelance marketplace connecting top freelancers, consultants, and contractors with companies needing creative and tech expertise. Trusted by Fortune 500 companies and innovative startups alike, Twine enables companies to scale their teams globally.
Our Mission
Twine's mission is to empower creators and businesses to thrive in an AI-driven, freelance-first world.

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