Marketing Manager - Trade / B2B (Maternity Leave cover)
Marketing Manager - Trade / B2B (Maternity Leave cover)
1 week ago Be among the first 25 applicants
The RKW Ltd Marketing division is now hiring for a Marketing Manager to take on responsibility for our B2B content output. This role will be put in place to cover a period of Maternity Leave.
The projected start date for this position will be September 2025 – and is expected to last for a period of no less than 14 months.
RKW Ltd is Europe’s leading distributor and manufacturer of small domestic appliances and housewares products. Part of the Sutton Venture Group, RKW was established in 1989 and has grown from strength to strength. We have ambitious growth plans and seek an ambitious candidate to help us continue to succeed and help us achieve our vision for the future.
Job Overview
* To work within the Marketing Department responsible for all B2B and B2B2C marketing communication activities for the RKW brand and Group owned consumer brands.
* To take on line-management responsibility for 1 team member at Assistant / Executive level.
Responsibilities and Duties :
Strategy and Planning
* Manage and develop the marcomms channel strategy to deliver B2B marcomms objectives
* Develop and manage the B2B marcomms activity calendar to deliver business objectives
* Manage the agreed B2B marcomms spend budget
* Keep up to date on latest marcomms trends ensuring RKW’s go to market activity planning and messaging is best in class
* Create and maintain the medium term and short term B2B marcomms activity calendar
Marcomms Channels
* Overall responsibility for driving delivery of the B2B marcomms activity calendar consistent with the channel strategy
* Responsible for RKW brand social media across Linkedin, Facebook and Twitter
* Responsible for PR across target B2B publication groups and titles
* Responsible for E-Crm across internal stakeholder and external customer databases
Content Hubs
* Responsible for the delivery of the RKW website in terms of content and compliance with B2B marcomms activity calendar
* Responsible for content planning and delivery on the RKW social platforms
B2B2C/Trade Marketing
* Accountable for B2B sales presentations covering brands, collections and NPI launches
* Responsible for multi-channel POS materials (physical and digital)
* Optimise the distribution of branded product content across digital retail partners
* Manage pre, during and post marcomms activities for priority trade shows including on-stand content and stand graphics
People Management
* Accountable for one direct report (B2B Marketing Exec) assisting the B2B Marketing Manager in the delivery of B2B marcomms objectives, plans and activities
* Direct stakeholder engagement with Category Directors and the Sales department to ensure delivery of objectives and plans
* Engage the in-house Design Studio for all content creation requirements
* Play a key role within the Marketing Department “management team” driving strategy across the wider team
Other
* Support Sales team with driving customer orders via the RKW website
* Support on design brief writing for B2B activity including POS briefs, sales material & ah hoc requests
* Liase with brand directors and sales team to provide B2B marketing support
* Coordinate the print, distribution and tracking of in store POS solutions including company showrooms
* Coordinate with HR and other internal key stakeholders regarding specific internal communication events
Come and join us to celebrate 35 years of business –
If you feel you have the right background and experience to carry out this busy role, we look forward to hearing from you, please apply now via this link, or send a CV & covering email direct to Recruitment@rkwltd.com
*Notice to agencies. R K Wholesale Limited (the Company) will not accept unsolicited resumes from agencies, search firms, or independent agents for this available role. Resumes submitted without specific vacancy authorisation and valid signed agreement in place will become the sole property of the Company. Therefore, no fee will be payable should a candidate be hired as a result of an unsolicited agency, search firm or independent agent's referral. *
Seniority level
* Seniority level
Mid-Senior level
Employment type
* Employment type
Full-time
Job function
* Job function
Marketing and Sales
* Industries
Wholesale
Referrals increase your chances of interviewing at RKW Limited by 2x
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