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Product & marketing manager

Permanent
Allen Associates
Product marketing manager
€50,000 a year
Posted: 6 December
Offer description

Overview

Product & Marketing Manager

Are you a driven marketing professional ready to lead product launches and deliver impactful campaigns? The Product & Marketing Manager role offers you the chance to shape growth and innovation for a well-established company.


Responsibilities

* Managing the Marketing Department, including oversight of third-party suppliers and marketing agencies to ensure strategic alignment and delivery.
* Driving new product development by investigating, selecting, developing, and launching products that meet market needs and enhance the existing range.
* Analysing competitor ranges, pricing strategies, and market trends to inform product positioning and optimise margins.
* Leading product launches, providing staff training, and supporting the entire lifecycle to maximise sales and market share.
* Developing and executing a comprehensive marketing communications strategy across print, digital, social media, and events.
* Managing budgets, monitoring KPIs, and ensuring marketing activities deliver maximum return on investment.
* Collaborating with international teams, engaging with customers, and sourcing new opportunities to support business growth.


Rewards

* A competitive salary of £50,000 plus bonus potential.
* 25 days holiday plus bank holidays, with a day off on your birthday.
* Contributory pension scheme with 5% from the company and 3% from you.
* Life insurance coverage for peace of mind.
* Monthly coffee mornings fostering team spirit.
* Free parking


The Company

Our client is a forward-thinking, diverse organisation with a rich history. Celebrated for its innovation in construction solutions and recent expansion into e-commerce, the company values quality, collaboration, and continuous growth.


Experience Essentials

* Proven experience in product marketing
* Experience working with creative agencies and managing cross-functional teams.
* Excellent communication skills and ability to lead confidently.
* Strong commercial awareness and relationship management skills.
* Experience in budget management and campaign planning.
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