Head of Marketing
Join to apply for the Head of Marketing role at KERB.
Department: Marketing
Location: Shoreditch, London
Compensation: £60,000 - £65,000 / year
Seniority level: Mid‑Senior level
Employment type: Full‑time
Job function: Marketing and Sales
Industries: Food and Beverage Services
We’re looking for a dynamic and commercially confident Head of Marketing to lead the function day‑to‑day, inspire and grow our team, and deliver stand‑out campaigns that drive revenue and build long‑term brand equity across the KERB Group. As Head of Marketing, you’ll be responsible for turning strategy into action, leading a team of Marketing Managers and agencies to deliver best‑in‑class, multi‑channel campaigns. You’ll combine creativity with commercial acumen, ensuring KERB’s voice is distinctive, its food halls and venues are full, and its social impact story is powerfully told.
What you'll be doing
* Leadership & Team Management: Lead, inspire and mentor the Marketing team, ensuring clear KPIs, accountability, and development.
* Manage agency partnerships: Ensure efficiency and high performance.
* Foster a culture of creativity, collaboration, and results.
* Strategy & Planning: Translate the Group marketing strategy into effective campaigns across all venues, events, and projects.
* Partner with the Marketing Director on long‑term strategic planning, annual budgets, and quarterly objectives.
* Lead on developing and executing the marketing strategy for each business unit.
* Campaign Delivery & Channels: Drive fully integrated 360° campaigns that deliver measurable ROI; oversee use of all marketing channels (digital, CRM, social, OOH, experiential, PR) to engage and grow audiences, ensuring a consistent brand identity.
* Commercial & Data Focus: Set and monitor marketing budgets, optimising spend against performance; develop processes for robust reporting, insights, and recommendations; monitor competitors and market trends.
* Cross‑Functional Impact: Work closely with Sales, Events, People, and Operations teams to boost brand awareness and revenue; provide senior‑level marketing expertise in interdepartmental meetings; champion customer insights.
What you'll bring to KERB
* Proven experience as a Head of Marketing (2+ years), ideally within hospitality, leisure, or food & drink.
* Track record of delivering high‑performing 360° campaigns with measurable ROI.
* Strong leadership skills with experience managing and developing teams.
* Excellent commercial and data acumen; comfortable managing budgets and making data‑led decisions.
* Strong communicator and presenter, able to influence at board level.
* Strong grasp of all marketing channels – digital, CRM, content, social, on‑site and OOH.
* Skilled project manager with the ability to juggle multiple complex initiatives at pace.
* Familiarity with marketing tools (WordPress, CRM/email platforms, paid digital channels).
* Design literacy (Canva/Figma/Adobe) a plus, but strategic direction is key.
What you'll get by joining KERB
* Generous F&B discount across KERB food and drinks.
* 25 days holiday (excluding bank holidays) + birthday day off.
* Health Cash Plan (BHSF).
* Personal Wellbeing Allowance (Juno).
* CODE App Membership.
* Private Medical Insurance (Vitality).
* Employee Assistance Program (EAP).
* Cycle to Work scheme.
* Annual season ticket loan.
* Enhanced maternity/paternity/adoption leave after 2 years.
* London Living Wage and Disability Confident Committed employer.
* Best Companies accredited employer.
Diversity & Inclusion
We actively celebrate our teams’ different abilities, sexual orientation, race, ethnicity, faith, and gender. Everyone, from any background, is welcome and supported in their development at all stages in their journey with us. Applicants are encouraged to share with our People Team any accommodations or reasonable adjustments required during the recruitment process.
Referrals increase your chances of interviewing at KERB by 2x.
#J-18808-Ljbffr