Responsibilities
* Design and deliver analytical support to key stakeholder groups to ensure we make the right decisions for our consumers & customers and drive business growth.
* Provide analysis and interpretation of company performance within market & customers, identifying opportunities and risks. Visiting stores & providing your assessment of growth opportunities.
* Experience with data sources such as GFK, IRI, Nielsen, Kantar, dunnhumby, Retail Link, Edge would be advantageous.
* Manage the day-to-day relationships with market data providers.
* Design and deliver a reporting suite which incorporates multiple data sources, to understand brand performance by Region, Channel, Category & Route to Market. This will require strong Excel skills.
* Building collaborative relationships with our retail partners, adopting a collaborative category approach to driving mutual growth. This will involve some travel to our retail partners.
* Assessment of the effectiveness of Company Events, Campaigns and Promotions.
* Defining an optimised brand range, with considerations for our brand, competitors, retail partners, distributors, market alignment, shopper and consumer insight.
* Oversee the development and integration of distributor & retail reporting to give greater understanding of range performance at a market/channel level.
* Analyse sales performance against activity plans at a brand/ Category / SKU level
* Support the NPD process with analysis to enable faster & better financial & sales performance, whilst capitalising on emerging market and consumer trends.
* Other duties may be assigned
Qualifications / Required Education and Experience:
* Bachelors or Masters degree or equivalent, preferably from a Business School or in a quantitative subject maths, engineering, computer science, statistics, economics
* 3-5 years work experience, preferably in marketing, business analytics, or an area that works closely with Sales/Marketing
* Experience working across multiple geographies with currencies
* Experience handling complex business models
* Expert in excel, good working knowledge of powerpoint
* Ability to build relationship with cross functional partners
* Strong data analysis skills and real attention to detail
* Excellent presentation and communication skills (must be able to articlulate the insights)
* Commercially aware, in depth understanding of sales and margin models is critical.
* Ability to turn mass data into actionable insight
* FMCG or consumer-facing industry experience preferred
* Financial aptitude a must, financial background a plus
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