Marketing Manager | Luxury
London (4 days office)
£60,000+
A historic French brand, renowned for its high-end luxury goods is looking for a Marketing Manager.
In this role, you will lead and execute marketing campaigns that span both digital and offline channels, and will develop and deliver cohesive, cross-channel strategies that drive brand awareness, engagement, and lead generation.
Please note, around 70% of this role will be offline marketing.
Key responsibilities:
* Develop and execute integrated marketing campaigns that align digital and offline efforts.
* Oversee content creation and delivery across website, email, social media, print materials, and in-store/field marketing assets.
* Plan and manage media spend across paid digital (Google Ads, LinkedIn, Meta) and offline channels.
* Plan and deliver trade shows, customer events, and partner activations— aligning pre- and post-event digital touchpoints for maximum ROI.
* Track and report on campaign performance across all channels, providing insights and recommendations to optimise results.
What you will need:
* 6 yrs+; Bachelor’s degree holder or equivalent, major in Marketing/ BBA preferred.
* Solid understanding of key digital platforms (e.g., Google Analytics, Meta Business Suite, LinkedIn Campaign Manager, email marketing tools).
* Experience managing print production, direct mail, events, or OOH campaigns.
* Strong project management skills and attention to detail.
* Data-driven mindset with ability to analyse campaign performance and optimise accordingly.