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We are working in partnership with a leading organisation in the lighting and electrical sector to recruit a highly skilled and strategic Digital Marketing Manager. This is an exciting opportunity for an experienced marketing professional to take ownership of the digital strategy and performance across a well-established and growing brand.
The Role
As the Digital Marketing Manager, you will lead the development and execution of a comprehensive, insight-led digital strategy. Working across multiple channels—including social media, SEO, paid media, email marketing, and website content—you will be responsible for driving customer acquisition, engagement, and conversion. This is a hands-on, results-driven role ideal for someone who thrives on both strategic planning and tactical execution.
Key Responsibilities
Strategy & Delivery:
Create and implement multi-channel digital campaigns with a focus on performance and ROI
Manage content calendars, oversee campaign rollouts, and collaborate with internal teams
Continuously monitor and optimise campaigns based on performance metrics
Analytics & Insight
Define and track digital KPIs such as SEO rankings, CTRs, email open rates, and audience growth
Provide regular performance reporting using Google Analytics and other tools
Conduct customer journey analysis, keyword research, and segmentation to inform strategy
Projects & Collaboration
Lead digital projects such as website enhancements and new campaign initiatives
Coordinate cross-functional teams and liaise with external agencies to deliver successful outcomes
Content & Quality
Ensure consistency of brand tone, messaging, and visual identity across all digital touchpoints
Uphold high standards in content quality and compliance across all platforms
Compliance & Governance
Maintain GDPR and privacy compliance across all digital activity
Keep up to date with platform standards and best practices
What We’re Looking For
Education & Experience:
A recognised qualification in Digital Marketing (e.g., CIM or equivalent) is desirable
Minimum of 3 years' experience in a similar digital marketing role, with proven success in developing and executing strategies across multiple channels
Skills & Tools
Strong working knowledge of Google Analytics, WordPress, Sprout, and PIM systems
Experience managing agencies, freelancers, and collaborating across departments
Personal Attributes
Strategic thinker with commercial acumen
Highly organised, detail-oriented, and results-driven
Excellent communicator and team collaborator
Ready to take the lead on digital transformation for a recognised industry brand?
If you’re a dynamic and driven digital marketer looking for your next challenge, we want to hear from you. Apply now to be considered for this exciting opportunity.
Seniority level Seniority level Mid-Senior level
Employment type Employment type Full-time
Job function Job function Marketing and Sales
Industries Staffing and Recruiting
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