Location
London / Windsor / Reading (FlexFirst hybrid working)
Overview
We’re looking for a Partnerships Marketing Lead to drive growth through strategic partner relationships across British Gas Services. You’ll lead the marketing approach for partners such as Currys, Costco, Panasonic and Amazon, shaping strategy, delivering campaigns and ensuring clear commercial impact.
Responsibilities
* Own and deliver the partnerships marketing strategy across partner channels and routes to market.
* Work with the Services Partnerships team to position marketing as a driver of partnership growth.
* Develop and execute campaigns with clear KPIs and measurable outcomes.
* Build high‑impact co‑marketing plans that drive performance for British Gas and our partners.
* Ensure a strong and consistent British Gas presence across partner and owned channels.
* Act as a brand champion across all partnerships.
* Support onboarding of new partners, bringing a marketing perspective from the outset.
Qualifications & Experience
* Strong experience in partnerships or B2B/B2B2C marketing, with a proven track record of delivering growth.
* Ability to build effective relationships across retailers, OEMs, installers and B2B clients.
* Strategic thinking combined with hands‑on delivery skills.
* Commercial awareness, including ROI and performance models such as CPS and CPL.
* Comfortable navigating a matrix environment and using data to inform decisions.
* Demonstrated impact through previous work and confident use of marketing tools across campaigns, media, digital and creative.
* Self‑directed, able to move at pace and focused on outcomes.
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