Overview
We have the opportunity for a Category Marketing Manager to join our busy Marketing team on a 6-month Maternity Cover in Raunds, Northamptonshire
Responsibilities
* Develop Go-to-Market Strategies: Collaborate with category and product development leaders to develop comprehensive go-to-market strategies and roadmaps for own label solutions, new product investments (NPI), range extensions and trading existing products, ensuring our propositions are effectively launched and promoted to our audience.
* Strategic Campaign Leadership: Lead the charge in shaping and executing a robust category marketing plan that puts our products in the spotlight and drives business growth.
* Ensure Cohesive Communications: Partner with senior channel leads to ensure that our category marketing activation plans are cohesive and deliver the most effective ongoing communications experience for our customers and future customers.
* Collaborative Depot Support: Partner closely with wider Brand and Digital Marketing teams to ensure depots have the tools to trade the products with the marketing support materials that hit the mark, staying true to our brand essence.
* Forge Strong Supplier Relationships: Cultivate partnerships with suppliers to gather invaluable product and brand content tailored to Howdens, ensuring our depots have the support they need.
* Engage Stakeholders: Rally support from stakeholders across the board, ensuring alignment with our projects and objectives to drive success.
Qualifications
* Category Marketing Pro: Show us your stripes in Category/Product Marketing or Marketing Communications, particularly in fast-paced trade or retail environments—bonus if you have a knack for the kitchen/trade industry.
* Master Planner: Bring your A-game in planning and organization, juggling multiple priorities like a pro.
* Customer Focus: Be driven by a passion for delivering value to our customers through strategic marketing initiatives.
* Top-notch Communicator: Command the room with your presentation skills, captivating audiences at every level.
* Problem-Solving Whiz: Embrace challenges head-on, armed with your natural problem-solving prowess.
* Creative Thinker: Harness your creativity to spot new and innovative ways to solve communication challenges, motivating internal creative and content teams to deliver outstanding results.
* Desirable Qualifications: A CIM qualification would be the cherry on top, signalling your commitment to staying at the top of your marketing game.
What we can offer you
* Grade 5 role
* Competitive salary and annual company bonus
* Excellent pension scheme (company contribution of up to 12%)
* 25 days holiday + bank holidays
* Subsidised lunch at our onsite restaurant
* Staff Discount
* Employee Assistance Programme
* Exceptional Reward and Recognition events
How to apply
Good luck with your application. Before you apply, please speak to your manager, so that they are aware of your interest in this role. You will also need to attach a CV as part of your application. Please take note that this advert is a summary of the main duties and responsibilities and may be subject to change. If you have any questions or need further support or information, please contact the Hiring Manager, Nicola Pentland, or Holly Gibbins, Recruitment Advisor.
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