Who: Hospice Lottery Partnership
Position: Marketing Manager
Salary: £38,000-£40,000 DOE
Location: Office (Tring, Herts)/hybrid working after first month. 1-2 days at home will be considered
Hours: 37.5 Monday to Friday
Are you ready to lead the way in marketing innovation? We are delighted to invite passionate and talented individuals to apply for our Marketing Manager position.
You will be joining a team dedicated to raising vital funds for our partner charities, who provide care to many people in their local communities. Combining purpose with impact, you will have the chance to shape our brand, inspire engagement, and drive meaningful growth. This is an
exciting time to join us as we continue to innovate and expand our reach to make a difference that matters.
About the role
The Marketing Manager is responsible for executing effective marketing and promotional activities by developing and implementing strategies. They will oversee marketing and campaign plans to drive business growth and income generation whilst ensuring compliance with all
regulatory requirements.
Role responsibilities to include:
* Take ownership and lead development of marketing initiatives to enhance brand awareness, drive customer engagement, and achieve business objectives.
* Manage multi-channel campaigns and analyse performance to ensure ROI.
* Collaborate closely with stakeholders, identify opportunities to innovate, expand market reach, and maintain a competitive edge. This role demands creativity, strategic thinking, and strong leadership skills to drive impactful results in a dynamic market environment.
* Lead the team to develop and implement marketing strategies and campaigns to maximise revenue growth through increasing sales and the ongoing retention of players.
* Monitor and analyse marketing and sales data to identify marketing opportunities for improvement and growth.
* Lead on gathering powerful stories that highlight the impact of the partner charity services and facilitate collaborative marketing to promote awareness and sales of lottery products.
* Responsible for the implementation of the social media strategy and developing online presence by exploring new opportunities and channels to appeal to different audiences.
* Lead website management to develop the user experience journey and promote sales of lottery products.
Essential person specification to include:
* Proven track record in marketing role.
* Strong leadership and team management skills.
* Excellent communication and interpersonal abilities.
* Proficient in data analysis and marketing planning.
* Ability to develop and implement effective marketing strategies.
* Proficient in preparing and monitoring performance against financial and numerical targets.
* Knowledge of media and marketing legislation, copyright law, GDPR.
* Website platform experience.
* Creative thinker with a passion for storytelling and building brand profile.
* Experience of uncovering and gathering information from across an organisation and writing engaging and inspirational content and copy.
* Application deadline: 13th Oct.
* Initial interviews with Polly Symondson Recruitment will take place online on 15th/16th Oct.
* Shortlisted candidates will be invited to an interview on 27th Oct.
For a full copy of the job description or to fix an informal chat about the role please apply via this site.