We're on a mission to build one of the most effective in-house marketing teams in the tech sector and this role is at the heart of it.
As Digital Marketing Executive, you'll be the engine behind our marketing execution across two growing brands: Fruition Group, a specialist tech recruitment business operating across the UK and US, and Enablis, a tech consultancy working with businesses to accelerate their use of AI and emerging technology.
Reporting directly to the Marketing Director, you'll own the day-to-day delivery of social media, digital campaigns, website management, CRM, comms, and reporting. You’ll be closely supported and work in lockstep with the Marketing Director - this is a genuinely collaborative relationship, not a hand‑it‑over‑the‑fence one. You’ll be strategic in your thinking and hands‑on in your execution, fast‑moving, and central to everything we do.
Crucially, we're looking for someone who's genuinely excited about AI and its role in marketing. You don't need to be an expert, but you should be curious, proactive, and ready to explore how tools like Claude, Descript, Opus Clip, and Looker Studio can make us faster, sharper, and more impactful. You'll play a key role in helping us embed AI into our marketing workflows from day one.
WHAT YOU'LL DO
Social Media & Content
* Working with the Marketing Director to build the strategy, you will then own social media execution, and scheduling across both brands - primarily LinkedIn, with an eye on YouTube
* Launch and manage our TikTok account to be a key generator of graduate and trainee applications
* Repurpose long‑form content (videos, whitepapers, insights) into short‑form social assets using AI tools
* Support personal branding initiatives for senior team members and consultants
* Track and report on social engagement, reach, and performance monthly
Website & SEO
* Maintain and update both websites - loading copy, creating pages, building CTAs, and keeping content fresh
* Project manage website rebuild projects, liaising with external developers
* Work alongside our SEO partner to implement keyword strategy and publish optimised content
* Build landing pages for campaigns, events, and lead generation
* Plan and execute digital campaigns end‑to‑end - from briefing through to reporting
* Manage email comms and nurture sequences via our CRM and marketing platforms
* Build gated content pages to capture MQLs, tracking results against commercial goals
* Support ABM campaigns, working with sales to target and engage key accounts
Reporting & Data
* Maintain dashboards, consider using a new AI tool to pull in data from LinkedIn, GA4, and website
* Report on campaign performance, social metrics, and lead generation monthly
* Use data to identify what’s working and flag opportunities to the Marketing Director
* Create sales and marketing collateral using Canva - proposals, pitch decks, case study one‑pagers using templates
* Maintain a shared content and asset library across both brands
* Support event planning and promotion; logistics, comms, sign‑up management, follow‑up
* Actively research and trial new AI marketing tools, reporting back on what's worth embedding
* Help build prompt templates and workflows so the team uses AI consistently and effectively
* Use tools like Claude for copy drafting, Descript for video editing, and Opus Clip for content repurposing - and always be looking for what's next
ABOUT YOU
You’re a strategic thinker who isn’t afraid to roll up your sleeves. You can think about the bigger picture and then go and execute it yourself - you don’t need a team beneath you to get things done (don’t worry, we do lean on external providers where needed!!). You thrive on ownership and variety, and you want to make a genuine impact across two ambitious brands.
You’ll need:
* 3+ years of marketing experience in a B2B environment - a background in tech, professional services, or ideally tech consultancy would be a huge plus
* Proven hands‑on experience across social media, email marketing, website management, and digital campaigns - not just strategy
* Equally comfortable thinking strategically and getting stuck into execution - you’re not looking for a team to do the work for you
* A collaborative working style - you’ll report directly into and work closely with the Marketing Director, so being communicative, proactive, and easy to work with matters
* Strong working knowledge of LinkedIn for business; organic and paid
* Comfortable in a CMS (WordPress or similar) - updating pages, loading copy, building new content
* Confident using Canva to produce professional, on‑brand assets
* Organised with excellent attention to detail - able to manage multiple projects and deadlines across two brands
* A genuine interest in AI tools and how they can improve marketing output - you don't need to be an expert, but you need to be curious and willing to explore
What You’ll Get in Return:
* Competitive salary and benefits package
* A culture driven by Pride, Energy, and Perseverance
* Ongoing in‑house learning and development with clear career progression
* Quarterly socials, achievers’ lunches, childcare vouchers, and Friday early finishes
* Bi‑annual incentive trips to destinations such as Marbella, Barcelona, and Amsterdam
You’ll also have the opportunity to help shape the marketing direction of two ambitious brands operating at the intersection of technology, talent, and AI.
If you're passionate about marketing and want to be part of a fast‑growing, innovative recruitment group, we’d love to speak with you.
For a confidential conversation, please contact alex.caldwell@fruitiongroup.com.
We are an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation or age.
#J-18808-Ljbffr