Marketing Manager
Kidderminster
Up to £43,000
The Company
Reliable solutions for heavy industries. The company protects equipment and improves daily operations, focusing on making material handling safer and more efficient with practical, easy-to-use systems.
What’s on offer
* Performance-based bonus
* Up to 10% of annual base salary
* Opportunity for professional growth and development
* Collaborative and innovative work environment
What will you do as a Marketing Manager
* Plan/optimise multi-channel lead generation campaigns (email, SEO, PPC, social, events)
* Collaborate with sales to define ideal customer profiles and buyer journeys
* Manage marketing automation and CRM-driven campaigns to nurture and convert leads
* Track and report lead quality, conversion rates, and campaign ROI
* Develop brand awareness strategies and oversee content creation (blogs, videos, PR)
* Manage digital presence, including SEO, social media, and industry forums
* Lead strategic marketing planning, market research, and support product launches
What You will need as Marketing Manager
* B2B marketing experience, preferably in industrial, engineering, or manufacturing sectors
* Proven success in lead generation and brand awareness
* Experience in CRM and marketing automation platforms, strong analytical/data-driven skills
* Excellent communication, project management, and creative brand storytelling