Job Description
Why this role is important to us?
Search is evolving fast. As traditional SEO converges with generative discovery, you will help ensure Experian remains visible, trusted and discoverable wherever customers search — from search engines to LLM‑powered platforms. Your work will directly support brand growth, commercial performance and customer access to important information.
Work that matters – What you'll do
1. Improve organic visibility across traditional search and generative channels
2. Maintain our LLM prompt library for performance tracking
3. Analyse SEO and GEO performance and turn insights into clear actions
4. Identify keyword, topic and content opportunities using search insight
5. Collaborate with SEO, Content, Dev, PR and Social teams on optimisation
Qualifications
What you'll need to bring to the role
6. Experience in an SEO role on a consumer‑facing website
7. Knowledge of SEO fundamentals, including E‑E‑A‑T and indexing
8. Hands‑on experience with tools such as Ahrefs, SEMrush or Similarweb
9. Translate data into prioritised optimisation activity
10. Partner management and cross‑team collaboration skills
More about you
11. Curious and excited by the changing search and AI landscape
12. Analytical, with a practical, hands‑on approach
13. Confident testing, learning and iterating
14. Comfortable working across multiple teams
15. Motivated to make a measurable impact
Additional Information
Additional information
16. Hybrid based role 40% office base
17. Great compensation package and discretionary bonus plan
18. Core benefits include pension, BUPA healthcare and more
19. 25 days annual leave plus bank holidays
Internal: E/EB9
Our uniqueness is that we celebrate yours. Experian's culture and people are important differentiators. We take our people agenda very seriously and focus on what matters; DEI, work/life balance, development, authenticity, collaboration, wellness, reward & recognition, volunteering... the list goes on. Experian's people first approach is award-winning; World's Best Workplaces™ 2024 (Fortune Top 25), Great Place To Work™ in 24 countries, and Glassdoor Best Places to Work 2024 to name a few. Check out Experian Life on social or our Careers Site to understand why.
Experian is proud to be an Equal Opportunity and Affirmative Action employer. Innovation is an important part of Experian's DNA and practices, and our diverse workforce drives our success. Everyone can succeed at Experian and bring their whole self to work, irrespective of their gender, ethnicity, religion, colour, sexuality, physical ability or age. If you have a disability or special need that requires accommodation, please let us know at the earliest opportunity.
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