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Health marketing manager

Stratford-upon-avon
Cancer Research UK (CRUK)
Marketing manager
Posted: 21h ago
Offer description

Overview

Health Marketing Manager – Cancer Research UK (CRUK)

Salary: £39,000 - £45,000 per annum
Department: Marketing, Fundraising and Engagement
Reports to: Senior Marketing Manager - Health
Location: Stratford, London w/ high-flex (1 – 2 days per week in the office)
Hours: 35 hours per week (we are open to compressed hours)
Contract type: 12 month fixed-term contract
Closing date: Thursday 18 September 2025, 23:55
Eligibility: You must be eligible to work in the UK to apply for this vacancy. Cancer Research UK is not able to offer visa sponsorship.

At Cancer Research UK, we exist to beat cancer. We are looking for someone talented to join us and help develop the health marketing strategy, plan and budget to achieve objectives and targets as agreed with Policy, Information and Communications (PI&C) and Marketing Fundraising and Engagement (MFE) and manage the delivery of the health marketing plan.


What will I be doing?

* Supporting the Senior Manager to translate the Marketing Fundraising & Engagement (MFE) / Policy Information and Communications (PI&C) operating plans and budget into a health marketing plan and budget
* Managing the development and delivery of cross-channel integrated briefs
* Managing the content and creative production, testing and optimisation process, ensuring campaign assets are fully aligned with Brand messaging
* Managing the approval process ensuring all health content is evidence based and in line with PI&C messaging frameworks
* Working in partnership with local and national external stakeholders on campaigns, maintaining strong relationships to ensure success of joint marketing activity
* Managing the pre-launch user testing process and overseeing the implementation of campaign optimisation initiatives
* Managing the planning, set-up, delivery and analysis of integrated multi-channel campaigns that meet and exceed specific product KPIs
* Working alongside the Senior Manager to motivate the Senior Executives and matrix manage specialist Digital Marketing & Delivery teams to deliver activity across channels
* Working with digital and data experts from across marketing and the wider organisation to improve communications and better engage our audiences
* Managing the implementation of cross-organisational strategic projects that support the wider aims of Cancer Research UK’s marketing function
* Managing the continuous testing and analysis of campaigns, spotting opportunities to optimise ongoing activity and make recommendations to improve the effectiveness of future campaigns


What skills will I need?

* Significant experience of translating marketing strategy into tactical delivery plans by channel, audience and budget
* Significant experience of planning and delivering multi-channel campaigns that meet campaign KPIs
* Strong understanding of end-to-end consumer journeys and the role of different channels in fully integrated campaigns
* Relevant experience of managing and motivating agencies to drive maximum value from relationships
* Commercially aware with relevant budget management experience
* Data-driven with a strong understanding of UX principles and relevant experience of interpreting results and recommending opportunities for optimisation
* Proven ability to develop positive working relationships and influence others at all levels
* Relevant experience of developing highly effective campaign assets for use across channels
* Excellent project management skills including resource and risk management


What will I gain?

Each and every one of our employees contributes to our progress and is supporting our work to beat cancer. We think that’s impressive. In return, we provide a generous benefits package, a wide range of career and personal development opportunities and high-quality tools, policies and processes to enable you to do your job well. Our benefits package includes a substantial retirement plan, a generous and flexible leave allowance, discounts on travel and technology, gym membership, and more. We actively encourage a flexible working culture and our work will change the world as we fund cutting-edge research and develop public policy.


How do I apply?

We operate an anonymised shortlisting process in our commitment to equality, diversity and inclusion. CVs are required for all applications; however, we won’t be able to view them until we invite you for an interview. Instead, please complete the work history section of the online application form for us to assess you quickly, fairly and objectively. We actively encourage applications from people of all backgrounds and cultures, particularly those from ethnic minority backgrounds who are currently under-represented. If you require adjustments or have concerns, please contact recruitment@cancer.org.uk or 020 3469 8400 as soon as possible. We cannot recruit anyone below the age of 18.

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