Marketing Manager
Location: Hybrid - Manchester city centre or Daresbury office
Why: Growing IT Consultancy / MSP
* Do you have 3+ years' of B2B marketing experience?
* Have you worked with an outsourced marketing agency or vendors?
The company are an IT Consultancy / MSP who have over 20 years success of strong partnerships. They are in a growth and transition phase, moving from product-led to services-led growth. They aim to help businesses transform IT from a headache to a competitive advantage.
You will lead the development and execution of the marketing strategy in collaboration with an outsourced marketing agency. This is a critical position as they scale business and support ambitious targets. This is a great opportunity to shape how a successful MSP transforms its marketing approach and accelerates growth through strategic partnership.
Marketing Manager - Responsibilities
* Partner with outsourced marketing agency to develop data-driven plans aligned with business objectives. Monitor deliverables and timelines
* Lead quarterly strategy sessions and monthly performance reviews; present marketing strategies and ROI to senior leadership team
* Translate business goals into actionable marketing initiatives
* Oversee development of integrated campaigns across digital, content, and event marketing channels
* Coordinate campaign execution across multiple touchpoints and channels
* Work closely with sales team to ensure marketing qualified leads convert effectively
Marketing Manager - Requirements
* 3+ years' in B2B marketing roles with demonstrated strategic planning experience
* Proven track record managing external agencies or vendor relationships
* Ideal experience in B2B technology or software marketing, preferably MSP or IT services sector
* Strong project management skills with ability to coordinate multiple stakeholders
* Digital marketing expertise across multiple channels (LinkedIn, email, content, events)
* Analytical and reporting capabilities to measure campaign effectiveness
* Excellent written and verbal communication skills for executive-level presentations
* Driving licence and vehicle
For more information please contact Katie at Matched.
Marketing Manager / Marketing Executive
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