Sales Manager Capital Equipment Food & FMCG Manufacturing Territory: UK & Ireland Location: Home-Based Pay: £60,000 £70,000 Commission & Car Allowance The Opportunity SimWest is partnering with a specialist engineering company that designs and manufactures value-added capital equipment for the food manufacturing industry. Due to continued growth and strong demand from food producers across the UK and Ireland, the business is now looking to appoint an experienced Sales Manager to drive commercial growth within the territory. This is a home-based role with significant autonomy, where you will take ownership of the UK & Ireland sales territory and work closely with internal engineering teams to develop bespoke machinery solutions for food manufacturing customers. The role will focus on selling high-value capital equipment and engineered machinery, working consultatively with customers to understand their production challenges and deliver tailored solutions that improve efficiency, capacity and reliability. The Role The Sales Manager will be responsible for managing key customer relationships while also identifying and developing new business opportunities across the food manufacturing sector. You will work closely with production, engineering and senior leadership teams within customer organisations, positioning yourself as a trusted partner. Typical responsibilities include: Managing and developing relationships with food manufacturing and FMCG production businesses Identifying customer production challenges and proposing value-added machinery and automation solutions Selling capital equipment projects and bespoke engineered systems Managing the full sales lifecycle from initial enquiry through to order Working closely with internal engineering teams to translate customer requirements into technical proposals Developing new opportunities within existing accounts while identifying new customers within the territory Maintaining regular contact with key decision makers including Engineering Managers, Factory Managers, Operations Directors and Managing Directors Travelling across the UK & Ireland to visit customer sites About You To be successful in this role you will be a commercially driven sales professional with a proven track record of selling value-added capital equipment or engineered machinery into manufacturing environments. You will be comfortable discussing technical concepts with engineering teams while also demonstrating the commercial value of proposed solutions. Key experience required: Proven experience selling capital equipment or bespoke machinery Experience selling into food manufacturing or FMCG production environments A strong background in technical sales, account management or business development Experience selling value-added engineered solutions rather than catalogue products Ability to communicate confidently with engineering, production and senior leadership teams Strong commercial awareness and ability to manage longer sales cycles Self-motivated and comfortable managing a home-based territory role Experience selling equipment such as processing machinery, automation systems, packaging machinery or other engineered capital equipment would be highly advantageous. Package £60,000 £70,000 basic salary (salary level dependent on experience) Commission scheme linked to sales value Car allowance Home-based role Established customer base within the food manufacturing sector Long-term opportunity within a specialist engineering business Apply If you have experience selling capital equipment or value-added machinery to food or FMCG manufacturers and are looking for a role with genuine autonomy and long-term opportunity, we would be keen to speak with you.