Job Title : Head of Sales - Protect/SME Contract : Permanent, Full-time (37.5 hours per week) Monday to Friday Location : Home based with UK travel as requierd Salary : £50,000 per annum plus uncapped commission and bonus scheme Medigold Health Protect is our market-leading occupational health & wellbeing package for small and medium sized businesses. In a market which is overdue some disruption, this is one of our most exciting and fastest-growing service lines. The Head of Sales leads the SME new business and expansion strategy for Medigold Health Protect. In this role, you will manage a high-performing remote team of Sales Executives in a fast-paced subscription sales environment. The team focuses on a large, under-served market and drives growth with a proven, market-tested product. You will carry a small personal target while setting the pace for the team. You will coach to a repeatable sales methodology and leverage Salesforce DC to build a data-driven operation that improves conversion, forecasting accuracy, and productivity. The Head of Sales also represents the SME sales perspective across the business, collaborating with Marketing, Commercial, and Product Development to refine pricing, campaigns, onboarding, and product-market fit. You will take ownership of the SME lead funnel alongside Marketing, ensuring a strong, consistent flow of high-quality opportunities. In addition, you will oversee any Virtual Sales Team (VST) partnerships, using these channels to broaden reach, raise market awareness, and accelerate pipeline growth. You will directly shape the trajectory of Medigold Health Protect, driving both team performance and the continued expansion of a market-leading service line. This is a unique opportunity for an experienced sales leader to make a tangible impact on the growth and success of a high-potential business line. Main Objectives Take full ownership of SME revenue growth for Medigold Health Protect, driving new business and expansion in a rapidly growing, high-potential market. Lead, coach and develop a remote team of Sales Executives to create a high-performance, results-driven culture that consistently exceeds targets. Build and scale a data-led, efficient sales operation using Salesforce DC and proven methodology to improve forecasting accuracy, conversion and productivity. Partner with Marketing, Commercial and Product colleagues to refine pricing, campaigns and proposition fit, ensuring Medigold Health Protect continues to lead the SME occupational health market. Specific Responsibilities Deliver SME Revenue Growth: Achieve and exceed new business and expansion targets, including a multi-million-pound closed sales goal for 2026, through effective team leadership, tracking, coaching and strategizing with the senior sales & marketing managers. Targets are heavily incentivised with uncapped commission and some very exciting stretch rewards. Lead and Develop the Sales Team: Manage, coach, and scale a team of 4 sales executives, fostering a high-performance culture with structured daily, weekly, and monthly cadences. Carry a Personal Quota: Maintain a small personal target (£100k) to stay close to the customer journey, lead by example, and demonstrate best practice, with the expectation to focus fully on team management in later years. Implement Sales Methodology and Coaching Frameworks: Embed a repeatable sales methodology (e.g., MEDDIC, Challenger) and provide regular coaching, (won/lost) deal reviews, and performance feedback. Conduct MediGoals quarterly performance reviews. The Sales Director and Head of Sales Enablement will support your work here by supplying sales performance and revenue realisation data for each member of your team, as well as supporting with management techniques and guidance on Medigold Health policy and procedure. Drive Daily Close Discipline: Ensure consistent daily closed sales through rigorous pipeline management, activity tracking, and deal strategy sessions. Optimise Salesforce DC Usage: Maintain data integrity, build dashboards, and leverage automation to improve forecasting accuracy and sales workflow efficiency. Own Forecasting and Reporting: Deliver accurate forecasts within ±10%, monitor KPIs, and report on team and individual performance to senior leadership. Champion Cross-Functional Collaboration: Represent the SME sales voice across Marketing, Commercial, and Product/Dev to refine pricing, onboarding experience, campaigns, and product-market fit, ensuring competitiveness and customer satisfaction. Manage Virtual Sales Team (VST) Partnership: Oversee and optimise the VST relationship to boost lead generation and product awareness, integrating it into the overall sales strategy. Shape Sales Playbook and Processes: Document and continuously improve sales processes, talk tracks, objection handling, and competitive positioning. This will be done in collaboration with the Head of Sales Enablement. Recruit, Onboard, and Ramp Talent: Hire and develop new team members with structured 30/60/90-day plans to ensure rapid productivity. Upsell Opportunities: Ensure the team are creating and capitalising on opportunities to upsell complimentary services, meeting needs that are both known and unknown to the client at the point of enquiry. Capture and report on these sales in addition. Work closely with the Bids Team to capture and oversee SME bid opportunities as they arise, you will have the full support of the bid team in this regard. Ensure Compliance and Data Quality: Uphold GDPR and internal compliance standards while maintaining accurate and complete CRM data. Requirements for this role Demonstrated success leading and scaling a sales team in a subscription-based or SaaS environment, ideally with daily close targets and significant revenue responsibility. Advanced proficiency in Salesforce CRM, including pipeline management, forecasting, dashboard creation, and workflow optimisation to drive data-driven decision-making. Strong track record of embedding structured sales methodologies and delivering measurable performance improvements through coaching and development. Deep understanding of subscription economics (multi-year deals, MRR/ARR, churn, retention, upsell) and experience influencing pricing, packaging, and go-to-market strategies in collaboration with Marketing and Product teams. Ability to represent the sales function at a senior level, working effectively with Marketing, Commercial, and Product/Dev to shape campaigns, onboarding experience, and product-market fit. Intermediate to advanced skills in MS office (Word, Excel, PPT). Confident, articulate and engaging communication skills. An experienced people leader and experienced hiring manager. You will need to have excellent writing ability and a good command of the English language Our Company Benefits 31 days holiday inclusive of bank holidays, increasing with length of service Uncapped commission and bonus scheme Pension Scheme Access to Company benefits and discount portal Access to a Health Cash Plan Free eyecare vouchers Cycle to work scheme Access to confidential Employee Assistance programme Interactive mental health and wellbeing app