Reference number
50471
Job title
Marketing Manager
Salary
to £27,000 pa for a 3 day week + bonus + private healthcare
Location
St Helens
Duration
Permanent
Start date
ASAP
GPW Recruitment are working with an established, specialist manufacturer in St Helens to recruit a Marketing Manager to work 3 days.
In this newly created role you will report to the Managing Director with a focus on growing and developing a range of specialist manufactured products into the international defence market.
Candidates are welcome from all industries, however candidates with a qualification or experience in Chemical, Chemistry or Research and Development would be of particular interest.
Duties and responsibilities as the Marketing Manager
* Manage all marketing activities including campaigns, events, blogs, digital marketing to translate business goals into engagement, leads and revenue.
* Develop and drive comprehensive digital plans for awareness and lead generation campaigns with KPIs and reporting metrics to assess campaign success.
* Provide creative development and art direction for ads, campaigns and graphics that support sales objectives and build brand awareness.
* Write and oversee the creation of sales and marketing materials, press releases, presentations, social media content and website content.
* Maintain awareness of emerging trends and best practices to identify opportunities to apply to business strategy and plan.
* Conduct market research to identify trends and opportunities for growth.
* Identify and target specific campaigns for products and geographical locations within Europe and around the world.
* Lead project management for marketing initiatives.
* Act as prime driver and thought leader for development of new campaigns and initiatives.
* Monitor and analyse the performance of digital marketing campaigns via tools such as Google Analytics and Social Media Analytics.
Experience required for the Marketing Manager role
* Proven experience in marketing roles.
* Proficiency in Microsoft Office and WordPress.
* Excellent verbal and written communication skills.
* Strong organizational and planning skills. Ability to manage multiple projects simultaneously whilst meeting deadlines and budgets.
* Degree level or equivalent in Marketing or related subject.
* Proven record of effective communication, capable of articulating complex topics and subject matter.
* Strong interpersonal skills with a proven ability to work well with internal and external stakeholders.
Benefits
* Salary £27,000 pa for 3 days (full time equivalent £45,000 pa).
* A contributory pension scheme.
* Private health insurance.
* Bonus scheme based on individual contribution and company profitability, paid at Directors discretion.
To apply for the Marketing Manager role please click apply now.
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