Job Description: Consultant – Ipsos MMA
Experience Level: 3–5 years
Overview
Ipsos MMA is seeking a Consultant to serve as a trusted partner to our clients in solving complex marketing and media optimization challenges.
About You
You are an experienced consultant or analyst with strong technical, communication, and client-facing skills. You bring experience in the media buying ecosystem and know how to interpret marketing data to tell a compelling story.
Key Responsibilities
* Partner with clients to understand marketing objectives and translate analytic findings into actionable strategies.
* Leverage Microsoft Excel for data analysis and Microsoft PowerPoint for executive-level storytelling.
* Interpret model results (MMM and/or MTA) to evaluate marketing effectiveness across channels (linear TV, digital, social, programmatic, offline).
* Contribute to the design and execution of marketing measurement projects.
* Engage with cross-functional teams to deliver high-quality solutions.
* Present findings confidently to both technical and non-technical stakeholders.
Key Skills & Qualifications
* Bachelor’s degree required; advanced degree preferred.
* 3–5 years of relevant experience in media consulting, marketing analytics, or marketing strategy.
* Strong knowledge of the media ecosystem (linear TV, digital, offline).
* Proficiency in Microsoft Excel and PowerPoint.
* Experience with marketing mix modeling and/or multitouch attribution.
* Strong communicator with excellent client management and soft skills.
* Experience across multiple verticals preferred.
* Working knowledge of Python, R, or SQL is a plus, but not essential.