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Marketing coordinator

Sunderland
Pulman
Marketing coordinator
€22,500 a year
Posted: 20h ago
Offer description

Pulman Group is looking for a Marketing Co-ordinator to join our growing Marketing team. This is an entry-level role, ideal for a recent graduate or someone with early marketing experience who is keen to develop their career within a fast-paced, commercial environment.

You’ll work closely with the Assistant Marketing Manager and wider marketing team, supporting the delivery of campaigns across our websites, email communications, and internal marketing channels. This role offers hands‑on experience across multiple areas of marketing and a clear pathway for career progression.


Key Responsibilities


Website & CMS Support

* Update and maintain website content using the CMS (offers, banners, imagery, copy updates).
* Ensure content is accurate, on-brand, and aligned with current campaigns.
* Support campaign launches by uploading and updating landing pages and content.


Email Marketing

* Create and send targeted email campaigns to customer databases.
* Work with the Assistant Marketing Manager to plan content and messaging.
* Monitor basic email performance metrics (open rates, click‑through rates).
* Ensure all communications are GDPR compliant and brand‑aligned.


Internal Marketing Communications

* Create engaging internal communications to support business updates, campaigns, and key initiatives.
* Assist departments across the business in communicating messages clearly and creatively.
* Support the development of internal communication that engages colleagues and reinforces Pulman Group’s family business culture.


Creative & Design Support

* Create and resize basic creative assets using Adobe Photoshop (or similar).
* Support campaign visuals, email graphics, and internal comms materials.
* Work alongside the Lead Videographer and marketing team to ensure consistency of look and feel.


General Marketing Support

* Provide day‑to‑day support across marketing campaigns and activity.
* Assist with events, promotions, and campaign rollouts.
* Support reporting, scheduling, and general administration as required.
* Act as a flexible team player, supporting different areas of marketing delivery.


Skills & Experience

* Degree or relevant qualification in Marketing (or equivalent experience).
* Strong written communication skills with good attention to detail.
* Comfortable using website CMS platforms and email marketing tools.
* Basic to intermediate knowledge of Adobe Photoshop or similar design software.
* Well organised, proactive, and keen to learn.
* Previous marketing experience (placement, internship, graduate role, or junior position).
* Familiarity with email marketing platforms (e.g. Campaign Monitor, Mailchimp etc).
* Basic understanding of digital marketing and customer journeys.
* Interest in automotive, retail, or customer‑focused industries.


Bonus Scheme

You’ll be eligible for a £2,000 annual bonus, paid quarterly, based on:

* Individual performance (quality of work, progression, contribution to campaigns).
* Team performance (delivery of marketing enquiry objectives).

This ensures you are rewarded both for your own development and for being part of a focussed team.


Why Join Pulman Group?

At Pulman we pride ourselves on delivering a fantastic customer experience every time. We are the only family‑owned Volkswagen Group retailer in the North‑East representing Volkswagen, SEAT, CUPRA, Škoda, Volkswagen Commercial Vehicles and VWFS Rent‑a‑Car, with sites in Durham, Sunderland & Cramlington. With over 260 colleagues across the Group, we are truly one big Pulman family. We want to match and exceed customer’s expectations whilst giving them a truly enjoyable experience you will not find anywhere else.

* We offer a fantastic formal and, on the job, learning environment to help you build capabilities to excel in this role, as well as your ongoing professional development
* 25 days annual leave plus Bank Holidays.
* Company pension scheme
* Fantastic working environment
* Work with fantastic Volkswagen Group brands


Working Schedule

Monday – Friday 8:30am – 5:00pm Working Hours

Some flexibility is desired as occasional out of hours work may be required at times; lieu time will be provisioned in these cases.


BEING PULMAN EMPLOYEE BENEFITS SCHEME:

People are at the heart of the Being Pulman Culture. That is why we offer our amazing employees a fantastic reward and benefits package alongside competitive industry salaries.

Pulman Annual Leave

25 days annual leave plus bank holidays. For every 5 years worked at Pulman, increase your holidays by an extra day up to 30 days per annum.

Pulman Retail Savings

Access hundreds of retail discounts including grocery e‑vouchers for online and instore use. Save up to 51% on holidays abroad and in the UK. Save up to 27% on leading cinemas. Available for yourself and your household.

Pulman Health & Wellbeing

Looking after our staff health and wellbeing is a top priority. That is why we have partnered with SAGE to offer all our employees’ access to legal, financial advice and counselling. With OnDemand GP our employees can cut waiting times and admin with GP video consultations and prescriptions sent directly to local pharmacies. Gym discounts are available at over 3000 participating health & leisure centres. Finally, Hapi‑life is a resource library available to all our employees to support across a wide range of wellbeing topics and services.

Pulman Medical Care

All our employees can claim one eye test, one dental check‑up and one flu jab per year.

Pulman Pensions and Insurance

Pulman pay 4% of an employee annual salary into the workplace pension. Death in service insurance is also included for all Pulman employees.

Pulman Uniform

Re‑fresh your uniform once per year for free.

We regret that, due to volume for roles at Pulman, we are only able to contact successful candidates. If you don’t hear from a member of our team within 28 working days of submission, you have not been successful on this occasion. At Pulman Group we take your privacy seriously. We will not pass on your details to a third party. We are also committed to keeping your data safe and secure. To find out more information about how we use your data and your data rights you can view our recruitment policy.


Join Us

Looking for a career at Pulman? Search all current vacancies.

Learn all about Being Pulman. The Pulman values and culture.

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