Marketing Manager – Retail Destination
Location: Ashford | Full-time, Onsite (5 days/week)
1 in 4 weekends | One late shift (12–8pm) per week
Are you a dynamic, results-driven marketing leader ready to take charge at one of Ashford’s leading retail destinations? We’re looking for an experienced Senior Strategic Marketing Manager to spearhead our marketing strategy — with the goal of driving footfall, dwell time, and average spend across our bustling retail environment.
Key Responsibilities
* Strategic Leadership: Develop and implement a comprehensive, insight-led marketing strategy aligned with footfall and sales growth targets.
* Team & Stakeholder Management: Lead a high-performing on-site marketing team, collaborating closely with the central marketing function to localise national campaigns effectively.
* Events & Campaigns: Oversee a robust calendar of on-site events, activations, and seasonal campaigns that engage customers and enhance the visitor experience.
* Agency Collaboration: Manage relationships with third-party agencies including PR, creative, media, and digital to ensure high-impact delivery.
* Performance Tracking: Monitor campaign ROI, shopper insights, and KPIs to constantly refine strategies and improve effectiveness.
What You’ll Bring
* Proven experience in a senior marketing role, preferably within retail, leisure, or placemaking.
* Demonstrated ability to translate commercial objectives into actionable marketing plans.
* Strong leadership skills and a hands-on approach to execution.
* Exceptional stakeholder management, both internal and external.
* Experience working with external agencies and delivering large-scale events.
Working Pattern
* Full-time onsite (Monday–Friday)
* 1 in every 4 weekends (with time off in lieu)
* One evening shift per week (12–8pm)
This is an exciting opportunity to lead from the front and make a significant impact on the performance and perception of a key retail destination in Ashford.
Apply now to help shape the future of experiential retail marketing.
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