The Production Guild is seeking a dynamic, creative and motivated digital content and events specialist to help grow our membership base and external audience in an exciting new chapter for the organisation.
Based at: Remote working at home and at available hot desks across the UK
Normal Hours: 37.5 hour week with occasional weekend and evening work.
Salary: £33,000 p/a
Responsibilities
Social Media & Digital Marketing:
Develop and implement digital marketing campaigns to grow Member numbers and increase brand awareness against clear measurable goals
Manage Production Guild's social media accounts, creating engaging and on-brand content
Generate ideas for marketing campaigns and assets, and draft creative briefs
Produce engaging digital content, including online articles, digital assets and clear, persuasive web copy
Conduct interviews and produce both video and written content celebrating our membership
Build and deliver email campaigns to our active community and industry stakeholders
Report on website, email and social media analytics and adjust strategy accordingly
Plan, execute and report on paid digital campaigns
Coordinate outreach to key partners to broaden the reach of the Guild's marketing efforts
Events:
Input into the development and co-ordinate the successful planning and delivery of Production Guild events
Source venues, manage contracts and develop partnerships to leverage best value
Manage and co-ordinate the Guild's events calendar as appropriate to ensure that activity is coordinated and avoids overlaps
Working with the Head of Marketing and Communications to manage guest lists and coordinate attendance at receptions and events
Building targeted invite lists for various events to ensure opportunities with existing or potential stakeholders are maximised
General:
Answer general company phone line and central email inbox on a rotational basis alongside the wider team. Directly provide a response to any queries if able to do so or forward to the correct member of the team
Working alongside the wider company Coordinator team - research, source and collate industry related jobs for the jobs board and support the tracking and promotion of members and sponsors in relation to involvement in new production releases
Undertake any other reasonable duties as required to support the smooth running of the company.
Experience and Personal Qualities
A creative and enthusiastic digital content creator with demonstrable experience in crafting online assets, including video content
Knowledgeable and excited about the digital landscape, from social media to AI to streaming
An enthusiastic digital native who understands what makes great content, and why it works
A strong copywriter and great communicator, with proven experience of producing and presenting information for a wide range of audiences
Experience of producing, interpreting and reporting on website and social media analytics
Knowledge of event delivery within the cultural sectors
Demonstrable experience with ticketing systems, coordinating guest lists, invitations and RSVPs
Communication and presentation skills with the ability to liaise effectively with external stakeholders and service providers
· Ability to prioritise and perform to a high standard under pressure and working to deadlines
To apply, please send your CV, cover letter and links to digital campaigns you have recently worked on to