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Brand manager

Brentford
Pernod Ricard
Brand manager
€60,000 a year
Posted: 14h ago
Offer description

Brand Manager – Single Malts

Your Manager: Marketing Manager

Team: Prestige Team, Single Malt Portfolio

Location: Chiswick office, London – hybrid working.


Be part of something big

We are Pernod Ricard, a leading company in the global wines and spirits industry with over 19,000 employees worldwide. We own 16 of the world’s top 100 Spirits Brands and hold one of the most prestigious and comprehensive brand portfolios in the industry with 240 premium brands available in over 160 countries.


Here in the UK

* Pernod Ricard UK – markets, sells and distributes our products in the UK.
* Chivas Brothers – the largest brand company in the Group, responsible for the production and management of our award‑winning Scotch whisky portfolio.
* Pernod Ricard Global Travel Retail – the global and EMEA gateway of the group’s duty‑free, air travel and cruise business.
* The Absolut Group – the brand owner of our global white spirits portfolio.


Your new team

This position sits in our Global Travel Retail business, one of the Group’s largest markets bringing Pernod Ricard brands to duty‑free, cruise ships and border shops worldwide.


Your unique contribution

As a Brand Manager, you will work across our malt brands to develop and unlock their potential in Travel Retail. You will particularly focus on Aberlour Speyside Single Malt.


Accelerate the growth of Aberlour globally

* Lead the daily communication with brand company and business units to ensure alignment of global strategy.
* Leverage interactions with stakeholders at key business updates to influence and shape the brand plan for the GTR channel.
* Understand travel retail consumer behaviours, trends and needs to apply consumer‑first thinking.
* Review and lead NPD pipeline, driving the NPD process from planning to launch.


Drive brand visibility and engagement, with a special focus in ASIA and IMEA regions

* Develop global brand activations to support launches and global activations, including toolkit development and digital/physical consumer experiences.
* Create always‑on brand assets, merchandising guidelines and communication assets.
* Work closely with the Consumer Engagement team on a 360° communication and engagement plan.
* Lead collaboration between key domestic markets and business units to maximise synergy.


Transversal projects management and coordination of key stakeholders

* Coordinate and communicate with internal stakeholders including REX, Retail Training, Insight, logistics, finance and business units.
* Deliver ad‑hoc brand projects on a timely manner across the portfolio.
* Manage external partners such as creative agencies and retail design agencies.
* Monitor and manage brand A&P budgets to align with strategic initiatives and finance processes.


Who you’ll be working with

Internally: Brand Companies, GTR Business Units, local marketing teams, Finance, insight team, traveller engagement team, retail experience and design, retail training.

Externally: Creative agencies, POS, media, merchandising agencies.


Your blend of talent

* Previous experience in drinks industry/FMCG/premium or luxury; experience in brand and trade/customer marketing.
* Proven record in marketing.
* Strong organisational and project management skills.
* Excellent interpersonal and presentation skills.
* Creative problem‑solving abilities.
* Entrepreneurial mindset and business acumen.
* Can‑do attitude and collaborative spirit.
* Energetic, proactive, with strong work ethics.
* Proficient English – verbal and written.
* Global or multi‑market experience is a plus.


Our mix of benefits

Health: private medical insurance, critical illness cover and optional healthcare cash plan and dental insurance. Lifestyle benefits include 28 days’ annual holiday, employee pension, share incentive plan, family care, season ticket loans, free mortgage advice, payroll giving and more.


Conviviality: the Pernod Ricard Way

We call it conviviality – our way of being. You’ll be proud to belong to the Pernod Ricard family, empowered to perform, and acknowledged for the value you bring.


We’re committed to diversity and inclusion

People are at the heart of everything we do. We promote diversity and inclusion throughout our business and supply chain, fostering a diverse workforce and inclusive culture.


Responsible drinking

We promote responsible drinking and welcome all, regardless of beliefs or personal choices about alcohol consumption.

Seniority level: Associate

Employment type: Full‑time

Job function: Advertising, Marketing, and Project Management

Job Posting End Date: 2025-11-19

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