Area Sales Manager Material Handling Equipment | Forklifts & Warehouse Trucks
Salary & Benefits: Competitive base salary + commission | Company car | Fuel card | Pension | Company sick pay
Sector: Material Handling Equipment (MHE) | Forklifts | Warehouse Trucks
About the Role
We are seeking an experienced Area Sales Manager to join a leading material handling solutions provider, specialising in forklifts and warehouse trucks. This is a high-profile, B2B sales role offering a competitive salary, commission, and career progression within a market-leading organisation.
You will be responsible for selling and promoting the full product range of material handling equipment across your local sales territory while delivering exceptional customer service to a diverse range of industries.
Key Responsibilities
* Relationship Management: Build and nurture long-term relationships with existing customers, understanding their current and future equipment requirements
* New Business Development: Identify and develop target accounts, converting prospects into loyal customers
* Site Surveys & Specification: Conduct detailed site visits to assess requirements and recommend the most suitable equipment solutions
* Proposal & Presentation: Prepare comprehensive proposals and present solutions professionally to decision-makers
* Sales Administration: Manage all aspects of truck order administration and maintain accurate records within the CRM system
* Customer Service: Ensure a high standard of service and support throughout the sales process
Candidate Profile
The ideal candidate will be a self-motivated, commercially aware sales professional with a strong track record in field-based B2B sales, ideally within material handling, industrial equipment, or capital goods sectors.
Key skills and experience include:
* Proven success in sales of forklifts, warehouse trucks, or MHE solutions
* Excellent commercial awareness and understanding of business priorities
* Professional communication and presentation skills with attention to detail
* Strong negotiation skills and the ability to build compelling business cases
* Effective planning, organisation, and territory management
* Proficient in Microsoft Word, Excel, and PowerPoint
* Full UK driving licence
Whats On Offer
* Competitive base salary and attractive commission structure
* Company car and fuel card
* Company pension and sick pay
* Industry-leading technical and product training
* Opportunities for career progression and professional development
* A supportive, safety-conscious, and people-focused working environment where team members are valued and empowered
Why Join This Organisation
This is an excellent opportunity to join a market-leading material handling provider with a culture of continuous improvement, service excellence, and career development. You will be supported with technical training, sales tools, and a collaborative environment to enable you to deliver exceptional results and progress your career.
Apply Now
We are looking for high-calibre Area Sales Managers with experience in MHE, capital equipment, or similar B2B sales environments. If you have a strong commercial mindset, proven field sales track record, and ambition to succeed, apply today to join a leading organisation where performance, growth, and professional development are rewarded.
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