Join to apply for the Director Product Marketing Retail role at Sage
1 day ago Be among the first 25 applicants
Join to apply for the Director Product Marketing Retail role at Sage
Get AI-powered advice on this job and more exclusive features.
Job Description About The Role
As the Director of Product Marketing for our Retail Solutions division, including Brightpearl and Inventory Planner products, you'll lead marketing strategies that directly address the retail sector's specific needs and challenges. Your role is vital in ensuring Sage's products perfectly align with the distinct demands of retail and e-commerce markets.
Job Description About The Role
As the Director of Product Marketing for our Retail Solutions division, including Brightpearl and Inventory Planner products, you'll lead marketing strategies that directly address the retail sector's specific needs and challenges. Your role is vital in ensuring Sage's products perfectly align with the distinct demands of retail and e-commerce markets.
Your Mission
In collaboration with marketing and sales teams, you'll define strategy for effective value propositions and equip our go-to-market teams with the tools needed for success. You'll also partner with product management teams to ensure our offerings match market needs and fulfill customer expectations. Leading a team of product marketing managers, you'll nurture an environment focused on excellence, innovation, and continuous improvement.
Key Responsibilities:
Own the retail industry strategy, including micro-verticals, to achieve our growth targets
Drive commercial success by developing positioning, value propositions, messaging, pricing, and go-to-market strategies
Craft compelling product marketing narratives that resonate with retail and e-commerce decision-makers
Collaborate cross-functionally with sales, marketing, customer success, and product teams
Serve as a product evangelist and thought leader at industry events and external communications
Own customer communications around product roadmap updates and strategic initiatives
What You'll Achieve in Your First 90 Days:
First 30 Days:
Build relationships with key stakeholders across marketing, sales, partnerships, and product management
Gain deep understanding of our customers and market through sales call participation
Begin updating competitive intelligence and enablement materials
Review existing marketing content to understand the retail and e-commerce landscape
By 60 Days:
Develop comprehensive knowledge of Brightpearl and Inventory Planner products
Understand our product strategy and how it aligns with company messaging
Define our ideal customer profile and value propositions
Begin contributing to sales demonstrations and customer presentations
By 90 Days:
Lead external communications about products and solutions
Own and execute product roadmap communications
Drive PMM initiatives for launches and sales enablement
Define strategic objectives for the next 3-6 months
Required Qualifications:
8+ years of expertise in Product Marketing with at least 4 years of leadership experience
Proven track record leading cross functional teams in a global environment
Demonstrated experience marketing B2B software solutions to business professionals
Strong background in retail and/or e-commerce verticals
Experience in both strategic and hands-on roles, with successful product launches in competitive B2B SaaS markets
Excellent communication and presentation skills, comfortable speaking to executive leadership and large audiences
Creative mindset with ability to generate and implement innovative marketing ideas
Seniority level
* Seniority level
Director
Employment type
* Employment type
Full-time
Job function
* Job function
Marketing and Sales
* Industries
Software Development
Referrals increase your chances of interviewing at Sage by 2x
Get notified about new Director of Product Marketing jobs in London, England, United Kingdom.
Product Marketing Director - Leading FinTech Consultancy
Director of Brand Management, Performance
London, England, United Kingdom 1 week ago
London, England, United Kingdom 1 month ago
London, England, United Kingdom 2 weeks ago
Battersea, England, United Kingdom 1 week ago
London, England, United Kingdom 1 week ago
London, England, United Kingdom 2 weeks ago
London, England, United Kingdom 4 days ago
Director of Product Marketing, Strategic Partnerships
London, England, United Kingdom 3 days ago
London, England, United Kingdom 1 week ago
Weybridge, England, United Kingdom 1 week ago
Director of Product, Advertising at Rome2Rio (Remote – Europe, UK, or US)
London, England, United Kingdom 2 weeks ago
Greater London, England, United Kingdom 2 days ago
Urban Outfitters Brand Marketing Director
London, England, United Kingdom 1 week ago
London, England, United Kingdom 2 weeks ago
London, England, United Kingdom 2 weeks ago
London, England, United Kingdom 1 day ago
Greater London, England, United Kingdom 3 weeks ago
Director, Product – Performance Marketing
London, England, United Kingdom 2 weeks ago
London, England, United Kingdom 1 week ago
Hemel Hempstead, England, United Kingdom 1 week ago
London, England, United Kingdom 1 month ago
Partner Marketing Director - International (EMEA/APAC)
London, England, United Kingdom 2 weeks ago
Growth Director (Partnerships & Marketing)
London, England, United Kingdom 1 week ago
Chase UK Marketing Strategy and Planning Lead - Vice President
London, England, United Kingdom 3 days ago
Senior Director/Vice President of Regional Marketing - EMEA
London, England, United Kingdom 1 week ago
Greater London, England, United Kingdom 2 days ago
We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr