Area Sales Manager – South East & London
Salary: Up to £40,000 basic + Bonus
Benefits: Company Car, Fuel Card, 25 Days Holiday + Bank Holidays
Location: South East & London (home-based when not travelling)
Travel: Regular regional travel with occasional visits to Midlands HQ
The Role
We are seeking an experienced Area Sales Manager to develop and grow business across the South East and London region. This is a field-based, home-working role focused on building strong customer relationships while ensuring full market coverage across a specialist product range used within the construction and metal fabrication sectors.
You will work closely with both customers and internal teams, including specification colleagues, to maximise sales opportunities and brand presence within the region.
Key Objectives
Develop direct business with metal fabricators, installers, merchants, glaziers and builders
Act as a key regional link to the specification side of the business
Increase sales and market penetration across the full product portfolio
Build long-term customer relationships to drive repeat business
Principal Responsibilities
Promote the brand and product range across the UK market
Increase sales while achieving optimum gross margin
Establish and manage pricing agreements within company guidelines
Ensure effective and responsible management of expenditure
Work in line with company policies and procedures
Tasks & Duties
Manage your own diary to maximise face-to-face time with customers and industry influencers
Maintain a detailed Outlook diary of appointments and plans
Provide concise written reports on key developments and activities
Proactively generate new sales opportunities and self-sourced leads
Follow up and convert inbound and internal sales leads
Prepare quotations in line with agreed margins and discount structures
Maintain and update customer information within company systems
Support colleagues to deliver a consistently high level of customer service
Contribute to centrally held databases, particularly for fabricators and merchants
Use catalogues, literature and promotional materials to support sales discussions
Identify and report new market opportunities and competitor activity
Attend and support relevant trade fairs and exhibitions, including manning company stands
Assist sales colleagues with quotations and technical guidance where required
Provide field-based technical and sales support when needed
Attend meetings and training sessions as directed
About You
Proven experience in field sales, ideally within construction, metal, glazing or building products
Strong relationship-building and negotiation skills
Self-motivated with excellent time management and organisation
Comfortable working autonomously in a home-based, regional role
Confident communicator with a proactive and professional approach
What’s on Offer
Up to £40,000 basic salary plus bonus
Company car and fuel card
25 days holiday plus bank holidays
Home-based working with autonomy and support
Long-term career opportunity within a well-established business