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Head of sales (uk and ireland)

Barton Seagrave
Wills Consultants Ltd
Head of sales
Posted: 14 June
Offer description

Job Title: Head of Sales - Automation & Intralogistics
Type: Full time
Location: Remote, UK (national travel)
Ref. No.: 1034
Salary: Competitive and Negotiable
Shifts: Monday-Friday
Please note you must have full and legal rights to work in the UK or Ireland. (We cannot sponsor or support VISA applicants).
The Role
We are seeking a senior, results-driven sales leader to drivegrowth across Automation and Products & Equipment (P&E). You will lead a team of 10+, own the full sales lifecycle, and deliver large, complex projects while building a strong, sustainable pipeline aligned to regional strategy.
Key Responsibilities
Lead, coach and develop a high-performing sales team
Deliver order intake, revenue and margin targets
Own the bid/no-bid process and full sales lifecycle
Build strategic key accounts and drive new business opportunities
Maintain a robust pipeline of high-value opportunities
Recruit, develop and performance-manage top talent
Ensure strong sales governance, forecasting and reporting
Must-Have Requirements
Proven leadership experience in a regional/national sales role (team size 10+)
Intralogistics experience at a similar scale and complexity (current or within the last 5 years)
Demonstrated success in selling complex projects £35m+ (ideally £75m+) within the last 3 years
Strong track record of building, developing and leading high-performing teams
Experience managing the full lifecycle of complex, solution-based sales
Commercially astute with strong focus on revenue, margin and risk management
Highly driven with ambition to progress into future leadership roles
Skills, Knowledge & Experience
Degree-level qualification
Strong intralogistics/automation industry experience
Confident engaging with stakeholders at all levels
Strategic and analytical mindset
Ability to deliver results within defined timescales
Strong financial awareness of project performance
Solid understanding of automation technologies and their application across industries
Previous line management experience
Proficient in Microsoft Office and CRM tools (e.g. Salesforce)
Full UK driving licence required (company car provided)
About Us:
Wills Consultants is an independent recruitment consultancy specialising in engineering, finance and office professionals. Wills Consultants has an extensive client base that ranges from the thriving SME sector through to national and international PLCs and actively support the Armed Forces Covenant.

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