We are seeking a dynamic and commercially driven General Manager to lead business performance and sales operations. Based in Stoke, this senior leadership role carries full accountability for operational and commercial success. Key Responsibilities * Full Profit & Loss (P&L) responsibility for business operations * Provide line management across all departments and functions * Manage and develop prime contractor relationships * Lead and optimise the sales process to deliver maximum value * Oversee operational performance reporting and forecasting * Drive continuous improvement initiatives across the business * Take overall responsibility for Health & Safety compliance * Ensure adherence to Export Control regulations * Oversee local IT support and infrastructure What We’re Looking For Essential Experience & Skills * Proven experience within the industry * Strong background in B2B and B2C sales at all levels * Demonstrated success in P&L management * Experience in inventory and warehouse operations * Knowledge of export control requirements * Strong leadership, communication, and decision-making skills Desirable * Advanced knowledge of Microsoft Office and productivity tools * Experience with Warehouse Management Systems (WMS) * Familiarity with database systems and reporting tools (e.g. Crystal Reports) Qualifications * A-Level educa...