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Head of New Business – Brand Experience Agency – London
Are you a Head of New Business looking for an exciting new opportunity?
DNA Recruit is working with a leading London-based Brand Experience agency, known for delivering immersive and commercially impactful experiences for global brands, to find them a dynamic Head of New Business. This is your opportunity to join a multi-award-winning team that fuses creativity, technology, and behavioural science to create unforgettable experiences across both digital and physical spaces.
About the Role:
This pivotal leadership role will see you driving the agency’s growth strategy by identifying new opportunities, forging high-value partnerships, and converting prospects into long-standing client relationships. The ideal candidate will bring not just sales expertise but a consultative, strategic mindset and a genuine passion for brand storytelling.
Key Responsibilities:
* Lead the charge on identifying and converting new business opportunities aligned with the agency’s strengths and vision.
* Build and maintain trusted relationships with senior stakeholders, clients, and industry leaders.
* Develop and deliver tailored business development strategies and market entry plans.
* Oversee the full sales lifecycle — from lead generation and pitch to negotiation and contract closure.
* Collaborate closely with creative, design, and project teams to craft client-winning solutions.
* Represent the agency at key industry events and act as a brand ambassador.
* Stay ahead of market trends, competitor movements, and emerging client needs.
Skills and Experience Required:
* Proven track record in Business Development at a senior level, ideally within Brand Experience, Experiential, Creative, or Events agencies.
* Strong consultative selling skills and the ability to close high-value deals.
* Demonstrable experience of nurturing strategic partnerships and long-term client growth.
* Commercially astute with excellent communication, negotiation, and presentation skills.
* Strategic thinker with a hands-on, results-driven approach.
* Collaborative team player with the ability to thrive in a fast-paced, creative environment.
* Familiarity with CRM systems and sales tools.
Salary: £70,000 – £90,000 per annum plus Commission & Bonus
Location: London (5 days in-office with flexible working options)
Job Reference: AW 11768
All applications are viewed and evaluated according to the role requirements. At DNA we aim to contact shortlisted candidates within 2 weeks. As we often receive a high volume of applications, we are unable to reply to everyone. If you have not heard back from us within 2 weeks, please consider your application unsuccessful - best regards the DNA team.
DNA is committed to promoting a diverse and inclusive community and welcomes applications from candidates of all backgrounds.
Although we try to respond to all applications, unfortunately, due to the high number we receive, we are unable to respond to all of those who are unsuccessful.
DNA is committed to promoting a diverse and inclusive community and welcomes applications from candidates of all backgrounds.
Although we try to respond to all applications, unfortunately, due to the high number we receive, we are unable to respond to all of those who are unsuccessful.
* We offer up to £250 in vouchers for any referrals who pass their probationary period, so if you know anyone who might be interested please forward the link to the job advert to them.
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DNA Recruit deliver dynamic recruitment, search and talent solutions and provide insight, knowledge, and credible introductions necessary for client-side and agency roles. Areas we specialise in New Business, Account and Project Management, Strategy and Planning, Events, Experiential, Creative and User Experience Design, Technology, Product, Marketing and Data roles in permanent, contract and freelance recruitment, search and selection, talent advisory and consulting across the UK and globally.
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