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We are seeking a detail-oriented and analytical graduate to join our team as a Marketing Analyst. In this role, you will analyze and interpret marketing data to identify trends and insights that can guide our business decisions. You will play a crucial role in communicating your findings to our leadership team, helping shape our marketing strategies.
Key Responsibilities:
* Analyze current and historical marketing data to provide insights and recommendations for enhancing campaign effectiveness and profitability.
* Prepare and review routine and ad-hoc reports to inform stakeholders on marketing performance.
* Interpret data to identify changing trends and patterns related to key performance indicators (KPIs).
* Effectively communicate your findings and insights to management, highlighting potential business opportunities and challenges.
Qualifications:
* Bachelor’s degree in Marketing, Business, Economics, or a related field.
* 0 - 3 years of experience in data analysis or marketing analysis (internships and relevant projects included).
* Advanced proficiency in Microsoft Excel; familiarity with data visualization tools is a plus.
* Strong analytical and problem-solving skills, with the ability to present data-driven insights clearly.
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