Lead Marketing Analyst - Advanced Analytics
Lead Marketing Analyst - Advanced Analytics
Forward Role Recruitment provided pay range
This range is provided by Forward Role Recruitment. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
Direct message the job poster from Forward Role Recruitment
Senior Recruitment Manager - Data, Analytics, Insights & CRO📊
Lead Marketing Analyst - Advanced Analytics
Up to £90,000 // Liverpool
Forward Role is working with a fast-growing ecommerce / retail scale-up based in Liverpool, who are seeking a highly skilled Lead Marketing Analyst - Advanced Analytics to join their team. This is a fantastic opportunity to work at the heart of a business scaling rapidly, with huge influence over marketing strategy, media spend, and product forecasting.
As the Lead Marketing Analyst - Advanced Analytics, you will play a pivotal role in translating complex data into actionable business insight. You’ll be responsible for analysing media budgets/spend, building predictive models, and delivering Marketing Mix Models (MMM) to understand ROI and guide decision-making. You’ll also forecast product demand to support operational and commercial planning.
This is a highly visible role working across multiple teams, requiring a confident, dynamic individual who can present findings to senior leadership and be confident in a boardroom.
Role & Responsibilities:
* Analyse and optimise spend across Google Ads, Meta, and other digital channels
* Develop and maintain MMM and other statistical models to evaluate marketing effectiveness
* Produce product demand forecasts to inform commercial planning
* Work closely with growth, product, and operations teams to translate insights into action
* Present strategic recommendations directly to senior leadership and the board
Skills & Experience:
* Strong statistical background with proven analytical expertise
* Experience in ecommerce/retail and working with digital media spend at scale
* Familiarity with all marketing channels and marketing analytics
* Advanced predictive modelling experience
* Working on complex data analytics projects across the business, supporting all teams with data driven insights
* Confident, influential, and able to engage with stakeholders at all levels
* Flexible, dynamic, and comfortable in a fast-paced, scale-up environment
Seniority level
* Seniority level
Mid-Senior level
Employment type
* Employment type
Full-time
Job function
* Job function
Analyst
* Industries
Retail Apparel and Fashion and Retail
Referrals increase your chances of interviewing at Forward Role Recruitment by 2x
Sign in to set job alerts for “Marketing Analyst” roles.
Chester, England, United Kingdom 2 months ago
Chester, England, United Kingdom 1 week ago
Ellesmere Port, England, United Kingdom 1 month ago
Runcorn, England, United Kingdom 1 month ago
Liverpool, England, United Kingdom 4 days ago
Liverpool, England, United Kingdom 1 week ago
Chester, England, United Kingdom 2 days ago
Liverpool, England, United Kingdom 5 months ago
Senior Data Analyst- Data Management (Treasury Products)
Chester, England, United Kingdom 1 month ago
Deeside, Wales, United Kingdom 2 weeks ago
Chorley, England, United Kingdom 1 day ago
Liverpool, England, United Kingdom 1 week ago
Liverpool, England, United Kingdom 1 day ago
Runcorn, England, United Kingdom 1 month ago
Wrexham, Wales, United Kingdom 2 weeks ago
Warrington, England, United Kingdom 2 weeks ago
Chester, England, United Kingdom 3 days ago
Senior Finance Analyst - Global Liquidity Management
Chester, England, United Kingdom 1 month ago
Liverpool, England, United Kingdom 1 week ago
Skelmersdale, England, United Kingdom 4 days ago
Senior Finance Analyst - Global Liquidity Management
Chester, England, United Kingdom 1 week ago
Chorley, England, United Kingdom 5 days ago
Chester, England, United Kingdom 2 weeks ago
Senior IS Analyst - Field Systems Support
Eccles, England, United Kingdom 5 days ago
Senior Analyst (Supply Analytics, Bangkok-based, Relocation provided)
We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr