Our client is a leading global asset manager with a successful range of active funds. They are hiring a Product/Investment Content Writer. Key responsibilities include:
* Lead the development and ongoing maintenance of core product collateral, including one-pagers, brochures and fund pages.
* Partner with Investment Specialists, regional marketing teams and client-facing stakeholders to develop messaging frameworks and product positioning.
* Tailor product collateral to the needs of target audiences across regions and distribution channels.
* Work with the digital team to ensure product pages and digital touchpoints reflect current positioning and provide a coherent client experience.
* Develop a deep understanding of our client's product offerings and investment capabilities.
* Ensure all materials meet regulatory and compliance requirements while maintaining a consistent global narrative.
* Help shape and execute the global content plan, identifying opportunities to strengthen engagement across priority markets, products and audiences.
* Deliver high-quality investment content across formats, including campaigns, articles, white papers, podcasts, video, social and infographics.
* Manage content and production workflows, including timelines and approvals.
* Work with wider marketing team and agency partners to use data and audience insight to monitor, review and improve content effectiveness across channels.
The successful candidate will be a self-starter, they will possess; investment content or product marketing experience gained in asset management, excellent writing and editing skills, good knowledge of financial markets, investment products and asset classes, the ability to translate complex ideas into clear, engaging content, proven ability to develop product positioning and messaging that differentiates strategies, strong stakeholder management skills and the capability to manage competing priorities and projects across regions and workstreams.