Job Description
Digital Marketing Manager (Social & Search) - MUSIC
London / Brighton (Hybrid)
Music / Record Label
Up to £50,000
About Us
We are a leading record label working with a diverse roster of artists across pop, electronic, hip-hop, and alternative music. We combine culture, creativity, and data to build global fanbases and deliver impactful campaigns.
The Role
We’re looking for a Digital Marketing Manager to lead paid and organic digital campaigns across social and search. You’ll play a key role in driving streams, fan engagement, and audience growth for our artists.
This role blends performance marketing with music culture — ideal for someone who understands both platforms and fan behaviour.
Key Responsibilities
* Plan and execute digital marketing campaigns across social (Meta, TikTok, YouTube) and search (Google Ads, YouTube)
* Manage paid media campaigns to drive streams, video views, and fan acquisition
* Collaborate with artist teams to develop campaign strategies for releases
* Oversee organic and paid social alignment for launches and always-on activity
* Analyse campaign performance and optimise based on data and insights
* Manage budgets, pacing, and forecasting across multiple artist campaigns
* Work closely with creative teams on content strategy and ad assets
* Stay on top of platform trends, music culture, and emerging channels
Requirements
* 3–5 years’ experience in digital marketing, paid media, or performance marketing
* Strong hands-on experience with Meta Ads, TikTok Ads, and Google/YouTube Ads
* Experience running campaigns focused on engagement, video views, or streaming
* Strong understanding of social platforms and audience behaviour
* Ability to balance creative thinking with data-driven decision making
* Highly organised with experience managing multiple campaigns simultaneously
Nice to Have
* Experience in music, entertainment, or media
* Understanding of streaming platforms (Spotify, Apple Music, YouTube)
* Experience working with artists, talent, or cultural brands
* Familiarity with influencer or creator-led campaigns
Working Setup
* Full-time role
* Hybrid working (typically 3 days in office, 2 days remote)
Salary
* Up to £50,000 depending on experience
What You’ll Get
* Opportunity to work with globally recognised artists
* Fast-paced, creative industry environment
* Strong collaboration across marketing, A&R, and creative teams
* Career growth within a leading record label