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Marketing executive

Norwich
Pensthorpe
Marketing executive
Posted: 21h ago
Offer description

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Location: Pensthorpe, Norfolk - on site only

Bring your creativity to one of Norfolk's most inspiring destinations.

We're looking for a Marketing Executive to help tell Pensthorpe's story, create engaging content, and deliver campaigns that attract visitors, grow our audience, and share our passion for nature.

This is a varied role blending social media, digital marketing, and hands-on campaign coordination. You'll be part of a small, friendly team where your ideas will make a real impact - and your "office" will be a 700-acre nature reserve filled with wildlife, gardens, and adventure.

Key Responsibilities

Content & Social Media

• Create engaging content for social media, blogs, newsletters, and the website - from writing copy to designing graphics in Canva and helping with video content.

• Manage Pensthorpe's social media channels: schedule posts, monitor engagement, and respond to comments and messages in a timely, on-brand way.

• Use tools like Meta Business Suite to plan and track social campaigns, review performance, and suggest improvements.

Digital Marketing & Analytics

• Keep the website fresh with seasonal content, event listings, and news updates.

• Use Google Analytics and other tools to track and report on digital performance, identifying trends and opportunities.

• Support email marketing campaigns for members, visitors, and the team, ensuring they align with the marketing strategy.

Brand & Campaigns

• Ensure all marketing materials reflect Pensthorpe's brand and values.

• Assist with multi-channel campaigns across digital, print, and social media, working with internal teams and external partners.

• Support competitions, promotions, and other initiatives to increase engagement and data capture.

• Work closely with the senior management team to align marketing with organisational goals and events.

• Manage the image library, incorporating user-generated content for future use.

• Liaise with suppliers such as designers, printers, and photographers to deliver materials on time.

• Proofread copy and visuals to maintain high standards.

Research & Insights

• Keep up to date with industry trends, visitor feedback, and competitor activity.

• Compile monthly marketing reports on campaign performance, social media engagement, and website traffic.

What We're Looking For

• Creativity: A natural flair for producing eye-catching, engaging content.

• Organisation: Able to manage multiple projects and meet deadlines.

• Detail-focused: A sharp eye for accuracy in writing and design.

• Team player: Great communication skills and a collaborative approach.

• Passion for nature: Genuine interest in wildlife, conservation, and the outdoors.

• Tech-savvy: Comfortable using Canva, Google Analytics, and email marketing tools.

• Experience in a marketing or related role is preferred but not essential.

What We Offer

• Flexible working hours (part-time)

• A stunning, nature-rich workplace

• Variety - from digital content to on-the-ground event promotion

• Opportunities to develop skills in digital marketing and creative content

Please note: This is not a remote or hybrid role — it's all about being here, in person, to capture the real Pensthorpe experience.


Seniority level

* Seniority level

Entry level


Employment type

* Employment type

Full-time


Job function

* Job function

Marketing and Sales

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