PPC Specialist Location: Colchester (Hybrid) Salary: £35,000 Industry: Retail We're working with a growing retail brand based in Colchester looking to hire a dedicated PPC Specialist to take ownership of their paid advertising channels and help accelerate their digital growth. This is a great opportunity for someone with a strong analytical mindset and hands-on experience managing PPC campaigns, looking to make an impact in a fast-paced, product-focused environment. Responsibilities: Plan, execute, and optimise PPC campaigns across Google Ads, Microsoft Ads, and paid social platforms Monitor campaign performance, manage budgets, and ensure delivery against ROAS targets Conduct keyword research, competitor analysis, and A/B testing to improve results Create compelling ad copy and collaborate with the content/design teams to optimise landing pages Produce regular reports and performance insights for internal stakeholders Work closely with the wider marketing and e-commerce teams to align on strategy Requirements: Minimum 2 years' experience in a PPC role, ideally within retail or e-commerce Strong knowledge of Google Ads and Google Analytics Demonstrable experience managing paid search budgets and driving ROI Data-driven with strong attention to detail and a test-and-learn mindset Experience with Microsoft Ads or paid social (Facebook, Instagram, TikTok) is a bonus Excellent communication and organisational skills Benefits: £35,000 annual salary Hybrid working model (2-3 days per week in the Colchester office) 25 days annual leave plus bank holidays Staff discount, pension scheme, and career development opportunities Supportive, collaborative team culture in a growing business In Technology Group Ltd is acting as an Employment Agency in relation to this vacancy. ADZN1_UKTJ