The Sales Development Representative (SDR) is responsible for generating qualified pipeline for the sales organisation by identifying, engaging, and nurturing prospective customers.
This role focuses on inbound lead management, ensuring prospects are properly qualified before passing them to Business Development Managers (BDMs) or Account Executives.
SDRs play a crucial role in early‑stage sales cycle success by understanding customer needs, articulating value propositions, and setting high‑quality meetings.
The ideal candidate is a proactive self‑starter who thrives in a fast‑moving environment, can navigate ambiguity, and demonstrates strong commercial and stakeholder‑management skills.
Responsibilities
* Proactively contact inbound leads via phone & email
* Qualify leads to understand the opportunity
* Book discovery calls or meetings for the wider Sales or BDM teams.
* Ensure leads are followed up within agreed SLA windows
CRM & Data Hygiene
* Maintain accurate data in the CRM, logging all prospect interactions.
* Ensure lead status and progression are always up to date.
* Support pipeline quality by identifying duplicate, stale, or invalid leads.
* Work closely with BDMs, Account Managers, and Marketing to share opportunities.
* Provide feedback and insights from prospect conversations to improve campaigns.
* Support marketing events and follow‑up activities.
Performance Reporting
* Meet or exceed KPIs (e.g., number of calls, emails, meetings booked, qualified opportunities created).
* Participate in regular pipeline reviews with management.
Skills & Experience
* Strong communication (verbal & written) and interpersonal skills.
* High energy, resilience, and willingness to handle high‑volume outreach.
* Curiosity and ability to ask great discovery questions.
* Strong organisational skills and attention to detail.
* Ability to learn products, market trends, and customer challenges quickly.
* Comfortable working with CRM tools and sales‑engagement platforms.
* Experience in sales, customer service, or inside‑sales environment preferred (but not required).
* Familiarity with B2B sales cycles, especially within technology, energy, or industrial markets, is an advantage.
* Ability to work in a fast‑paced environment with clear targets.
At Schneider Electric, Diversity & Inclusion is at the heart of our organisation, it's an integral part of our history, culture, and identity.
We recognise that embracing diversity unlocks innovation and creativity and fosters collaboration. We want our employees to reflect the diversity of our communities and the customers we serve. As a result, our teams are stronger to drive the company's future.
“We are proudly participating in the Disability Confident Program offering support to people in the workplace who consider themselves living with a disability.”
What we offer you
Competitive salary & Bonus Scheme, 28 Days Annual Leave + Public Holidays, Holiday Buy & Sell programme, Pension Scheme, Employee Share Ownership Programme, Various Health & Wellbeing Support Options, Gym Flex, Open Talent Market (internal mobility opportunities + access to mentors & projects globally), Shopping & Dining Discounts, Learning Portal and much more.
Apply now
Please submit an online application to be considered for any position with us. You know about us, so let us learn about you! Apply today!
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