Brand Manager - J2O
Job Title: Brand Manager – J2O
Location: Hybrid – Hemel Hempstead
Posting Date: 17 Oct 2025
Entity / company: Carlsberg Marston’s Brewing Company
Overview
As Brand Manager for J2O, you will join a creative, fun and supportive team who are driven to grow the category and brand. Focusing on accelerating innovation, we are looking for a Brand Manager to lead this agenda across the channels.
If you are interested in joining our journey, we are now recruiting for a Brand Manager – J2O. Reporting to the Marketing Controller – J2O, this role will play a key part of our success journey, and you will have the opportunity to be involved in the following:
Responsibilities
* Champion J2O and inspire the organisation around the brand’s opportunity.
* Support in shaping and delivering the business agenda for J2O through the development of annual operating, marking and commercial plans.
* Act as the guardian for the J2O brand identity, delivering the brand for growth and positioning, creating and managing effective asset creation and approvals – bringing the brand to life across the commercial function to build engagement and inspire delivery.
* Managing agency relationships, motivating them to produce exceptional work for J2O that build brand equity.
* Lead the cross functional team, ensuring clarity and delivery of project’s and priorities.
* Working with the Marketing Controller to develop a winning innovation pipeline.
* Build collaborative and positive working relationships with the brand marketing community.
* Using insights and understanding to develop innovative propositions, working collaboratively with xfunctional teams and insights partners.
* Support in creating a positive and successful team environment, where people are encouraged.
Experience and Key Attributes
* Brand leadership experience is needed, preferably in FMCG, ideally working on a significant scale brand.
* High level of Brand P&L value management experience.
* Experience of working with 3rd party creative and activation agencies.
* Strong project management, planning and delivery skills.
* Cross functional leadership capability, both internally and with 3rd party strategic partners.
* Creativity in delivering an inspiring and compelling vision and brand strategy.
* Experience in strategic brand and business planning with sound evidence of consumer & shopper insight-led strategy implementation.
* Demonstrable track record of success driving a brand led agenda within commercial, matrix organisations, resulting in brand equity growth and enhanced business profitability.
About the company
This is an exciting time to join our newly formed business – with their incredible individual history’s, innovation of products and some of the UK’s most iconic brands, Carlsberg Britvic strives to deliver the best service to our customers and consumers. We aim to make a difference, bringing together two diverse companies, our global reach enables opportunity, growth and a chance to work with some fantastic people.
Application Process
Interested in finding out more? Apply today and a member of the recruitment team will be in touch!
We read applications continuously, and vacancies may be filled anytime, so please apply as early as possible. We look forward to receiving your application.
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