Head of Marketing (J17594) County Tyrone, Northern Ireland
Staffline Ireland are recruiting for a Head of Marketing on behalf of a leading Web and Digital Marketing company. The Head of Marketing will own and drive the company’s performance marketing capability across a diverse client portfolio, with a particular focus on high-velocity consumer growth brands in the prize‑competition sector. You will build a market‑leading growth function, lead strategy across paid and owned channels, optimise budgets of ~£10m, and deliver measurable growth, acquisition efficiency, and lifetime value improvements.
Responsibilities
* Develop and lead multi‑channel growth strategies across sectors
* Own forecasting and reporting processes
* Ensure ASA/CAP compliance for competition clients
* Lead and mentor the marketing performance team
* Drive data‑led strategies and optimise funnels
* Work with exec/founder‑level stakeholders
* Any other duties role may involve
Person Specification
* 5 years in performance/growth marketing leadership
* Proven multi‑million‑pound budget management (~£5m–£10m+)
* Deep expertise in paid media platforms
* Experience leading teams & scaling performance
* Experience with high‑velocity consumer categories
* Prize competition / sweepstakes / gaming / D2C experience
* Knowledge of ASA/CAP regulations and compliance
* CRM & LTV optimisation experience (e.g., Klaviyo, HubSpot)
* Experience in always on advertising environments
The Rewards
* Competitive salary depending on experience
* Bonus
* Free parking
* Flexible working options
* Pension
Location
The Head of Marketing role will be based in County Tyrone with the option of hybrid working.
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