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Director of sales and marketing

Knutsford
FAIRMONT
Sales director
Posted: 14h ago
Offer description

Job Description


Your key responsibilities & contribution will be:

* Develop and implement strategic sales and marketing plans to maximise hotel revenue and achieve business goals.
* Manage department budgets, financial forecasts, and analyse monthly P&L reports, recommending corrective actions as needed.
* Lead and motivate the sales team, ensuring effective prospect management and pipeline development.
* Collaborate with the General Manager and Revenue Director on monthly forecasts, budgets, and function space yield maximisation.
* Direct all group, transient, and catering/banquet sales activities to optimise revenue streams.
* Analyse market trends, competition, and customer needs to inform strategic decisions and adapt business practices.
* Oversee all advertising, public relations, and promotional activities in conjunction with corporate marketing departments.
* Maintain high visibility across the property, participating in sales presentations, property tours, and customer meetings.
* Engage in community and professional organisations to promote a positive image of the hotel.
* Ensure the integrity of sales platform data and effective use of CRM systems across all verticals.

Qualifications


What you will need to do this role:

* Bachelor’s degree in business administration, hospitality management, or a related field, or equivalent experience.
* Minimum of 4 years’ experience as a Director of Sales & Marketing in a single property or a cluster of hotels, ideally within a luxury brand.
* Proven track record of success in sales leadership roles within the hotel industry, with a strong focus on revenue growth and market expansion.
* Demonstrated ability to develop and execute effective sales strategies, drive results, and exceed targets.
* Strong leadership skills with the ability to motivate and develop a high-performing sales team.
* Excellent interpersonal and influencing skills, with the ability to build and maintain relationships with key clients and stakeholders.
* Sound business acumen and strategic thinking, with the ability to analyse market trends, identify opportunities, and make informed decisions.
* Proficiency in sales management software, CRM systems, and distribution technology

Please note that we believe in flexibility and multi-skilling, and you may be asked to do different tasks from time to time to enable us to meet the needs of our guests and colleagues.



Additional Information


What is in it for you?

* Exclusive Discounts:
o Fairmont Cheshire, The Mere, Spa and Golf discount
o Fairmont, Raffles, and Accor Hotels (friends and family rates are included)
o 20% off food and beverage in on-site restaurants
* Colleague restaurant
* Being part of The Mere Team – our culture is unique!
* You will benefit from training and development opportunities
* Competitive salary and benefits including pension
* 28 days of holiday including public holidays
* 1-5 days service award based on length of service
* Special rates for Fairmont Cheshire, The Mere colleagues and their friends & family and discount across Accor hotels worldwide
* And last but not least you will get to work with a team of EXTRAORDINARY people

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