We are on the hunt for a highly driven Senior Marketing Manager to lead and execute Overwolf’s global ad-tech marketing strategy in the gaming space. This hybrid strategic and hands-on role is responsible for positioning Overwolf as the category leader while delivering high-impact campaigns, content, and programs. You will join the senior marketing team, combining deep B2B marketing expertise with a strong understanding of ad-tech and gaming to drive awareness, adoption, and revenue growth. Responsibilities: In this role, you will: Collaborate with marketing and sales leadership to develop and execute quarterly B2B go-to-market strategies for Overwolf’s media business Own and execute multi-channel B2B marketing campaigns across paid media, content, PR, events, and partnerships, balancing strategic planning with hands-on delivery Translate complex gaming ad-tech into clear and compelling messaging for global DSPs, SSPs, and advertisers Lead Overwolf’s presence at global B2B media and ad-tech industry events from strategic planning to on-the-ground execution, capturing leads and building industry visibility Create and optimize high-impact content, including thought leadership, case studies, sales collateral, and original research, leveraging Overwolf’s audience data Drive PR and communications efforts with agencies and internal teams to secure industry press coverage, speaking opportunities, and awards Develop co-marketing programs with major DSP and SSP partners to showcase Overwolf’s commercial impact Track and analyze market trends in ad-tech, media buying, gamer behavior, and emerging technologies to inform strategy Lead Overwolf’s army of ad gnomes in their underground adventures 8 years in B2B ad-tech marketing, preferably in the gaming space Proven ability to lead strategy while executing hands-on across campaigns, content, and events Deep understanding of the media buying landscape and programmatic advertising (DSPs, SSPs, ad networks) Demonstrated success delivering international, multi-channel B2B marketing programs with measurable ROI Strong storytelling skills with the ability to bridge technical detail and commercial outcomes High EQ, comfortable building relationships across product, sales, and partner teams Thrives in fast-paced, high-growth environments and is committed to exceptional output Bonus Points Avid and passionate gamer What you’ll get: Remote Work: Work from home or anywhere that works for you Private Health Insurance: Comprehensive coverage for your peace of mind Stock Options: Be part of our shared success Wellness Reimbursement: Support for mental health therapy, fitness activities, classes, and related equipment Gaming Allowance: A dedicated budget for games and gaming equipment Vacation & Holidays: 33 paid days off per year (including UK bank holidays) Annual Compensation Review: Ensuring your package remains competitive and rewarding Personal Development Budget: For courses, training, and professional growth