We are seeking a dynamic Chief Marketing Officer to lead and execute the marketing strategy for our innovative IT product holding company, which supports the growth of iGaming businesses worldwide.
Responsibilities:
* Design and implement a comprehensive marketing strategy aligned with business goals.
* Identify target audiences and create impactful marketing campaigns across various media channels.
* Oversee forecasting, budgeting for marketing campaigns, and monitor profitability.
* Establish terms and models for the partnership program, working closely with partners.
* Analyze and optimize advertising campaign performance.
* Manage user funnels and improve conversion processes.
* Lead teams in Media Buying, Affiliate, SEO, and SMM to achieve KPIs.
* Scale products and operations into new GEOs as per business plans.
Requirements:
* Proven experience as Chief Marketing Officer or in a senior marketing role within IT/Digital Marketing.
* Successful track record of scaling projects or launching new initiatives.
* Expertise in developing and executing marketing strategies (branding, product promotion, etc.).
* Strong knowledge of market research and data analysis methods.
* Ability to apply various marketing techniques for optimal results.
* Exceptional communication skills (written and verbal).
* Fluent in English (C1/C2 level).
We are waiting for your CV. Contact us via Telegram: @hanna_radchenko
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