About the role Sales Advisor – Acquisition We are seeking a driven and customer-focused Sales Advisor to support the growth of our UK SME customer base. This role is responsible for delivering revenue, sales volume, and quality targets through a combination of new customer acquisition, upselling, and retention activities. Sales opportunities will be generated through a mix of: Outbound dialler campaigns Inbound customer enquiries Targeted outbound campaigns aligned to business priorities You will play a key role in providing a seamless customer experience by handling enquiries efficiently, professionally, and in line with defined processes and procedures. What you will be doing Manage a defined portfolio of SME customers (0–49 employees), typically single-site businesses with straightforward product requirements Develop strong knowledge of BT & EE products and services (mobile, connectivity, IP voice) to support customer acquisition, upselling, and retention Deliver outbound sales activity to acquire new SME customers, including dialler campaigns and targeted outreach Handle end-to-end sales across multiple product areas, identifying cross-sell opportunities to meet customer needs Build and maintain long-term customer relationships, engaging key stakeholders and decision-makers through strong communication and influencing skills Apply BT sales methodologies and processes, including effective questioning and account mapping to grow and retain business Maintain accurate and up-to-date records in CRM and sales systems, ensuring data quality and GDPR compliance Identify and progress new business opportunities as well as growth within existing SME accounts Influence customer decision-makers to drive timely, commercially beneficial outcomes Thrive in a target-driven, customer-facing sales environment, achieving KPIs such as: Sales targets and revenue growth Customer contact activity Pipeline health and opportunity progression Share of wallet (SOV) growth What skills you'll need to suceed Essential Strong communication skills – confident in verbal and written communication, with the ability to listen, influence, and engage stakeholders effectively Proficient in using IT systems, CRM platforms, and digital tools (e.g. databases, email, Microsoft Teams / unified communications tools) Demonstrated customer service skills, with the ability to understand customer needs, set expectations, and deliver appropriate solutions Adaptable and eager to learn, open to feedback and able to follow structured processes and training guidance Previous experience in a sales, customer service, or contact centre environment Desirable Proven track record of achieving or exceeding sales targets and KPIs, with a strong results-driven mindset Experience working in a target-driven sales environment, with the ability to prioritise workload to maximise performance Background in sales, telesales, or business development (advantageous but not essential) Self-motivated, ambitious, and driven to succeed, with a willingness to learn and develop in a sales career Benefits Tailored benefits make a real difference. That’s why we offer a comprehensive range to support your growth, wellbeing, and everyday life. You can design the package to suit you and your lifestyle. Your core benefits include: Access to an online private GP 24/7 for you and your immediate family Market-leading paid carers leave with up to 2 weeks off Equalized maternity, paternity, and adoption leave – 18 weeks’ full pay and 8 weeks’ half pay Discounted EE and BT products, including mobile and broadband Market leading Pension scheme – 5% from you and 10% from us Holiday purchase scheme You can select additional benefits, including healthcare, dental, gym memberships and more when you’re ready.