Job Description
JOB TITLE: Product Manager - Cooking Category
REPORTS TO: Senior Product Manager
Purpose of Role
The Product Manager is responsible for executing the agreed strategy for product marketing initiatives, managing product lifecycle, leading product positioning across our house of brands, ensuring that the product meets customer and business needs and aligning sales & marketing efforts to effectively communicate the value propositions of the company's products. This role will work closely with commercial, other marketing teams, supply chain, factories and regional/global counterparts to ensure the successful product launch, promotion and adoption of products, aligning product initiatives with business goals and market opportunities.
Main Responsibilities
Category Strategy & Vision:
1. Support defining a clear category vision aligned with business goals.
2. Execute the agreed strategy with senior team to achieve defined business objectives delivering the budgeted net sales focussed on profitable growth.
3. Develop and execute a long-term product roadmap in line category marketing vision aligned with business goals.
4. Create compelling value propositions & positioning that resonates with target customer.
5. Manage...