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Social media & marketing executive

Bath
Pink Giraffe
Marketing executive
Posted: 16 April
Offer description

Job Description

Social Media & Marketing Executive - Bath, UK.

Context & Standards

This marketing agency work with the top 0.1% of global brands predominantly in the luxury market (Yachts, Real Estate, Luxury Cars etc). These clients expect a level of polish, thinking, coordination and responsiveness that is not typical agency level. That includes:

* Planning and strategy that feels Boardroom/CEO grade
* Content and campaigns with flawless taste and detail
* International travel for launches and shoots when required
* Turnaround times that feel premium, not convenient
* Support after launch instead of “deliverables dropped and gone
* You are expected to operate at this level from day one, and to enforce it across the team.

Area's the agency work across, and you’ll have direct involvement with:

* Cinematic Videography, Photography & Drone Campaigns
* Social Media Marketing (caption writing, content creation, strategy etc.)
* Digital Marketing (SEO’s, Blog Writing, etc.)
* Website Design, Build and Management
* Paid Ads (Meta, Google, LinkedIn, etc.)

They position themselves, and actively describe themselves as businesses “external, In-house marketing department”. Despite what many people presume, there are many companies out there with 15+ marketing employees, and still contract their services due to the high level of specialist creative output they get, but struggle to find in employed individuals.

The Social Media & Marketing Exec is responsible for owning the end-to-end delivery of social-first content and campaign production for assigned clients — from strategy and concept development through production, post-production, scheduling, and performance optimisation.

This role blends creative ideation, content production, platform expertise, social media management, strategy and production management to ensure consistently high-quality, on-brand, and results-driven content.

They act as the central quality controller and creative operator across social and video projects.

Key Responsibilities

A) Social Media Strategy & Account Management

* Content planning, strategy, creation, implementation, and management for both company accounts (EDITALL & ORCA MEDIA) - across all platforms used.

For Clients

* Develop and manage social media strategies aligned with client brand objectives
* Conduct onboarding audits of client accounts and competitors
* Create content pillars and monthly content plans
* Manage page optimisation (bios, highlights, grids, branding consistency)
* Write engaging, brand-aligned captions and calls to action
* Select relevant hashtags and keywords
* Schedule and publish content across platforms
* Monitor comments, DMs, and community interactions where required
* Track performance and prepare monthly reports with insights and recommendations

B) Content Creation & Creative Development

* Conceptualise social-first content ideas (Reels, TikToks, Shorts, carousels, Stories)
* Plan content themes and campaign concepts
* Capture high-quality photo and video content during monthly client visits
* Edit short-form video and static content for social platforms
* Maintain and organise each client’s content bank
* Ensure visual consistency with brand guidelines

C) Paid Social & Boosting

* Set up boosted posts and paid campaigns as required
* Select targeting parameters and budgets
* Monitor ad performance and optimise where necessary
* Co-ordinate with the wider team or client regarding objectives and results

D) Producer / Production Management

* Develop creative treatments and storyboards for video shoots
* Source models, talent, and influencers where required
* Manage talent communication, briefing, and scheduling
* Plan shoot logistics (locations, permits, equipment, crew, shot lists)
* Organise travel and accommodation where applicable
* Manage shoot-day schedules and running orders
* Act as quality controller on set and in post-production

E) Quality Assurance & Brand Guardianship

* Ensure all content meets brand, creative, and technical standards
* Review content before client delivery or publishing
* Maintain consistency across visuals, tone, and messaging
* Identify issues early and resolve proactively

F) Client Communication & Relationship Management

* Act as day-to-day creative point of contact for assigned clients
* Attend monthly client visits and presentations
* Present concepts and content plans clearly
* Manage feedback and revisions professionally
* Build strong, long-term client relationships

G) Workflow & Operations

* Manage tasks and deadlines using project management tools
* Co-ordinate with internal team members and freelancers
* Maintain organised file structures and naming conventions
* Contribute ideas to improve internal processes

Technical / Platform Skills

Canva

Adobe Premiere Pro

Adobe Photoshop / Lightroom

CapCut

Meta Business Suite

TikTok Business Manager

Basic paid ads management (Meta, TikTok)

Google Workspace

Asana / ClickUp / Monday / Notion

Many Chat

Creative & Editorial Skills

* Strong visual eye and aesthetic judgement
* Creative concept development
* Storyboarding and shot-list creation
* Short-form video editing
* Creative writing and caption writing
* Strong understanding of social trends
* Brand voice development
* Campaign ideation

Production Skills

* Talent sourcing and co-ordination
* Shoot planning and logistics
* Budget awareness
* Scheduling and running order creation
* On-set co-ordination
* Quality control

Professional & Soft Skills

* Excellent written and verbal communication
* Confident in client-facing environments
* High level of written English
* Strong organisational skills
* Time management
* High attention to detail
* Self-motivated and proactive
* Comfortable wearing multiple hats
* Strong problem-solving mindset
* Adaptable in fast-paced environments
* Team player
* Able to work independently
* Strong follow-through
* Networking ability
* Commercial awareness

Ideally you will have agency-side experience, be local to Bath area (you are required to be in office for collaboration ideally 2-4 x a week) have good luxury brand exposure and expertise.

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