About The Role
You don’t just use TikTok or Instagram Reels – you live them.You’re the one sending your mates trending sounds before they blow up.You think in hooks, scroll with purpose, and already have a mental list of “I’ve have done that better” every time you see a brand post.
This is an incredible opportunity to take what you already do – create, scroll, obsess over content – and turn it into your career.
This isn’t a desk job. It’s a camera-facing, trend-chasing, scroll-stopping role for someone who lives on TikTok and Instagram Reels - and is happy chasing the creation of content that flies.
We’re building something different. And we need someone who’s not afraid to be the face of it.
Key Responsibilities
* Plan and film original short-form videos for TikTok, Reels and YT Shorts
* Be the on-screen personality for regular content across TikTok, Instagram Reels, and YouTube Shorts
* Take ownership of video storytelling: planning, scripting and filming content independently or with internal support
* Work with the marketing team to align video content with campaign activity, offers, product launches, and showroom events
* Generate ideas and contribute to the weekly social content rhythm — you’ll be a key part of our creative process
* Stay on top of trends, memes, formats and sounds — and use them to drive relevance
* Turn product features, offers, FAQs and customer moments into engaging content
* Write engaging captions and call-to-actions when needed
You’ll Need to Be
* Confident on camera with a strong, natural presenting style
* Creative and tuned in to what works on TikTok and Instagram
* Self-starting — able to plan, film and execute without waiting for perfect conditions
* Collaborative — happy to work with others on ideas and content shoots
* Comfortable filming using a phone or camera (no professional lighting/sound needed)
* Organised and consistent — can stick to a weekly content rhythm
* Passionate about helping customers, sharing useful info, and showcasing product in a non-salesy way
* Resilient – able to handle feedback, stay positive under pressure and keep creating when it’s busy
* Excited by the opportunity to work independently – no hand holding, just momentum
* Proactive – always looking for the next idea, the next post, the next way to improve
* Basic CapCut / TikTok editing skills
* Interest in cars, technology, or EVs
* Previous experience creating content for a personal or brand account
* Experience going live on social or engaging with comments/community
Nice to Have
* Basic CapCut / TikTok editing skills
* Interest in cars, technology, or EVs
* Previous experience creating content for a personal or brand account
* Experience going live on social or engaging with comments/community
What You’ll Get
* A chance to shape the voice and personality of a national automotive brand online
* Support from an in-house team to help produce, post and promote your content
* Freedom to test ideas, experiment and create in real-time
* Company benefits, development opportunities, and the chance to grow your own following as part of our brand
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