Company Description The Sales Manager at Novotel Sheffield is responsible for driving revenue growth through proactive sales activities, developing key accounts, and increasing market share across corporate, leisure, MICE, and group segments. The role focuses on building strong client relationships while representing the Novotel and Accor brands with professionalism and passion.
Join a hotel that is a member of the Accor network, whose group brings together more than 45 brands, 5,500 hotels, 10,000 restaurants and lifestyle destinations. Here, we believe in you and what you bring to the table. There are many opportunities for development and advancement. Every gesture, every smile, every action, contributes to creating a positive and memorable impact for our customers, our colleagues and also for our planet. Together, we embody the vision of responsible hospitality.
Take the opportunity to become a Heartist, and let your heart guide you in this world where life beats faster
Job Description Key Responsibilities
Sales & Revenue Generation
Proactively identify, target, and secure new business for the hotel across agreed market segments
Manage and grow existing client accounts to maximise room nights, meetings, and event revenue
Achieve and exceed individual and hotel sales targets and KPIs
Prepare and negotiate contracts, rates, and proposals in line with brand and revenue strategies
Account Management & Relationship Building
Build strong relationships with corporate clients, agencies, and local businesses
Conduct regular client meetings, site inspections, and hotel show-rounds
Represent Novotel Sheffield at networking events, trade shows, and sales missions
Market & Strategy
Analyse local market trends, competitor activity, and client needs
Contribute to the hotels annual sales and marketing plan
Work closely with Revenue, Reservations, and Operations teams to optimise performance
Administration & Reporting
Maintain accurate records in CRM and sales systems
Produce regular sales reports, forecasts, and activity updates
Ensure all sales activity complies with brand standards and company policies
Qualifications Skills & Experience Required
Essential
Previous experience in hotel sales, hospitality sales, or a similar B2B sales role
Proven ability to meet or exceed sales targets
Strong communication, negotiation, and presentation skills
Excellent organisation and time-management abilities
Confident user of CRM systems and Microsoft Office
Desirable
Experience within an international hotel brand
Knowledge of the Sheffield or regional hospitality market
Experience selling meetings, events, or corporate accommodation
Additional Information Personal Attributes
Results-driven and commercially minded
Professional, confident, and relationship-focused
Self-motivated with the ability to work independently
Team-oriented with a positive and flexible attitude
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