Job Title: Partnership & Communities Manager for PokerStars.com
Location: Leeds
Overview of the role:
We are looking for a Partnerships & Communities Manager to join our PokerStars.com Marketing team.
The Partnerships & Communities Manager will be leading on defining the plans across our owned & earned channels within the PokerStars.com region. In this role you will work closely with the Marketing Strategy & Content Manager to define strategy and align plans across Performance, Brand and Customer Marketing channels to deliver the most outcome and help to achieve our set objectives.
The Partnerships & Communities Manager will lead on defining the regional live events plans and regional Partnerships, within close collaboration with the PokerStars network team (e.g. Irish Open, Goliath, BSOP) and the Head of Marketing.
Further the Partnerships & Communities Manager will work closely together with the Blog & Education and Social Media team in order to maximise and align the impact from those channels as best as possible with the wider plans across Performance, Brand and Customer comms.
Furthermore, the Partnerships & Communities Manager will be responsible to lead on regional PR & Trade media relationships (and align closely with the PokerStars network on global comms strategy and execution), as well as manage reginal specific talents & ambassadors.
The Partnerships & Communities Manager will work closely with the Marketing Strategy & Content Manager and the Head of Marketing and feed into our overall marketing strategy on how to leverage our global and regional assets in order to achieve our regional PokerStars.com objectives.
This role follows a hybrid approach to working, allowing you to combine working from home with working in our modern offices. These discussions are between you and your manager to find the best pattern for you both, while recognising that quality time together is essential for keeping us mission-aligned.
Our Leeds office is at the heart of our business. The 8-storey building has an onsite staff gym and cafeteria, two heated rooftop terraces, a dedicated gaming room and a staircase amphitheatre. The space brings all our teams under one roof in the biggest private letting office in Yorkshire.
What you'll do:
How we communicate with our customers and how we ensure we have 2-way conversations with the industry and the communities within the global .COM liquidity is something that is extremely important to the way we engage with our current and prospective customers. Across this team, and working alongside others within PokerStars.com Marketing, we need you to drive forward the regional brand marketing initiatives, aligned with our global brand strategy, but execute local content-led brand initiatives in key markets.
The main focus of this role will be to master the planning and execution of all our owned and earned marketing assets and channel plans by ensuring all activities are focused on achieving the defined targets, and the constant optimisation of our execution.
We need a hands on profile that is able to refresh our approach on how to leverage owned & earned assets based on current media consumption and social behaviors from our customers.
What you'll bring:
We are looking for you to be:
1. A strong leader and strong communicator
2. Passionate about Poker, the gambling industry, and the news and activities within it
3. Experienced in Talent management, working with agencies, PR knowledge and understanding of live events with great relationship management skills
4. Experienced and excited to drive our regional live events and partnerships forward with a strong activation plan to drive live to online and online to live conversions.
5. Able to define and refresh our approach on how to use owned and earned assets to drive positive brand awareness and consideration
6. Experienced in working with local media outlets, brief and execute PR relevant statements to create earned media value.
7. Passionate about poker and working with numerous partners within the space in how to promote or engage with the game and our offerings
8. Fresh mind that helps us to drive PokerStars.com brand as part of Flutter
9. Experienced in managing large and complex projects, with stakeholders in various teams
10. Able to create and drive forward team goals, individual goals and ensure the right prioritisation to achieve our set regional objectives
11. Able to drive and manage the execution of complex plan within set budgets
12. Someone who our influencers, celebrities, ambassadors and Partners can engage with to create mutually beneficial commercial relationships
13. To input into the wider PokerStars brand strategy across all areas of marketing and customer comms and support the wider Leadership team in the overall strategy, solutions and execution
Your skills:
Essential:
14. Strong people skills
15. Overall understanding of Poker Live Events, PR and Partnerships and Ambassador relations
16. Excellent writing ability
17. Excellent communication skills and ability to liaise with a variety of internal departments, agencies, freelancers, and press
18. Relationship management Experience
19. Positive attitude and willingness to jump into projects at any given time, with the capability to work under pressure, meet tight deadlines and problem solve on the go
20. Flexibility and willingness to travel and work unusual hours as needed
21. High attention to detail
22. Passionate for Poker community, news, activities, content and Live Events
23. Experience in managing team budgets effectively and efficiently
24. Get it done mindset
Desirable:
25. Experience in working with marketing and commercial departments
26. Ability to form great relationships
27. Customer service orientation with passion for stellar service delivery
28. Knowledge of online gaming/gambling industry, specifically Poker
29. Poker/lifestyle/live event experience
30. A passion for Poker and the activities, personalities, and news within the industry
Why choose us:
Aside from a generous base salary, we have a fantastic benefits & rewards program that is designed to encourage personal and career development.
31. Discretionary annual performance bonus
32. 30 days paid leave
33. Private healthcare
34. Personal life assurance and income protection
35. The option to join our company pension scheme
36. External learning support of up to £2,000 or equivalent in local currency, dedicated 4 learning “Power Hours” every month during office time, full access to the Udemy and Mindtools platforms, in-house leadership program and many other training opportunities for developing your skills and progressing your career
37. Looking to extend your family? You will receive a cash gift of £1,000 for your new addition whilst working for us
38. 26 weeks primary carer leave at 100% pay & 4 weeks secondary carer leave pay at 100% pay
39. Access to an on-site gym
40. Social events; including our sensational summer and Christmas parties
41. Online Discount Scheme, including discounted shopping and cinema vouchers.
Equal opportunities:
At Flutter International we are committed to creating an inclusive environment where our people can be their authentic selves and thrive. We embrace and celebrate diversity, respecting all our uniqueness and differences.
We welcome you to let us know whether you have any accessibility needs. All you need to do is email us at talent@flutterint.com. Your journey with us is focused on ensuring you have what you need to be your best self.
Learn more about the work we are doing on Inclusion and Belonging here: https://careers.flutterinternational.com/working-at-flutter-international/diversity-equity-inclusion/
The group:
Flutter International is a proud member of the Flutter Entertainment family, a global leader in sports betting, iGaming, and entertainment. We're not just another company; we're listed on both the prestigious FTSE 100 index on the London Stock Exchange and the New York Stock Exchange (NYSE). What sets us apart is our world class brands, cutting-edge products, and our International division includes our operations in over 100 global markets and offers sports betting, casino, poker, rummy and lottery, mainly online. What truly defines us is our commitment to ensuring that the excitement of gaming and entertainment is experienced in a responsible and sustainable way. Our remarkable team of over 8,000 colleagues drives this vision, spread across 28 offices worldwide.