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Business development representative

London
Sumo Logic
Business development representative
€37,500 a year
Posted: 29 April
Offer description

Sumo Logic is seeking a Sales Development Representative (SDR) to support our growing sales team in the UK. This role is an excellent opportunity for someone looking to build a career in B2B SaaS sales while developing strong foundational skills in prospecting, qualification, and pipeline generation.


Role Overview

As an SDR, you will play a critical role in our go-to-market motion by identifying, engaging, and qualifying prospective customers. You will partner closely with Account Executives and marketing teams to generate high-quality sales opportunities and contribute directly to pipeline growth.

This is a hybrid role based in London, with an expectation to be in the WeWork office twice per month to collaborate with the team.


Key Responsibilities

* Research, identify, and prospect new customer accounts within your assigned territory
* Book outbound meetings through cold calls, emails, social outreach, and targeted networking across multiple buyer personas (including Director, VP, and C-level)
* Qualify inbound and outbound leads and convert them into sales-ready opportunities
* Deliver relevant marketing content to prospective customers and promote marketing events
* Leverage a modern prospecting tech stack including HockeyStack, LinkedIn Sales Navigator, ZoomInfo, Lusha, Outreach, Qualified, and more
* Partner closely with Account Executives to build and execute a shared territory plan‑of‑attack, ensuring the right message reaches the right prospects at the right time


Ideal Candidate Qualifications

* 2+ years of relevant experience in sales, business development, or lead generation
* Hunter mentality, self‑motivated, self‑starter, takes initiative
* Willingness to learn, grow, and be coached
* Well‑organized and has strong follow‑through
* Strong written and verbal communication skills
* Wants to work in a dynamic and fast‑paced environment
* Genuine passion for technology and learning
* Flexible to travel to various events in the UK (10%)
* Nice to have:
o History of quota over‑achievement
o Bachelor's degree a plus
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